Yet another celebrity has been hired as "the face" of a fragrance. This time it's Hilary Swank, star of Boys Don't Cry and Million Dollar Baby, who is representing Guerlain's new perfume -- Insolence.I'm not really sure what kind of marketing Guerlain is trying to get across here. She doesn't have the most, well, feminine roles in her acting repetoire. Swank played the role of a boy in Boys Don't Cry, and a very sweaty boxer in Million Dollar Baby. Their approach? Have her dance naked in a commercial in support of the fragrance of course!
There are certainly many other celebs that are known for their feminity and you just know they would smell delightful. So what exactly does Insolence smell like?! I'm fairly positive that I don't want to know. The definition of "insolence"? An offensive disrespectful impudent act. Stay far, far away.
Note: If this fragrance does indeed smell just fine, then someone fire Guerlain's marketing team.