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EPMartin keeps time in style

4/17/2008 7:13PM by Whit Honea




"The only day you could possibly give more of yourself than today is tomorrow." Inspirational words from an inspired company.

EPMartin was inspired by the founder's grandfather and the simple, decisive means by which he lived his life.

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They make chronographs and standard watches that will withstand the harshest of environments, and they test the products themselves. For instance, the Sahara (pictured) was worn by an EPMartin employee and other crazy like-minded individuals for a "self-supported race covering 150 miles of the Sahara in Egypt. Seven days, terrain covering rocky mountains, red, gold and white sand dunes 122m high, the occasional oasis, and the fierce heat of the Sahara providing almost no relief from one day to another." You know, a test.

Their Torch and Cartridge collections, respectively, are inspired by actions and equipment from WWII, with individual pieces each having their own story:




Do your wrist a favor and give more of yourself tomorrow.

[via Thrillist]

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