Recent L'Oreal ads in Elle, Allure, and Essence feature the always fabulous Beyonce, but the ad is garnering a lot of complaints. Why would anybody complain about Beyonce in an ad? She's a knockout, right?

Yes, except her skin looks several shades lighter than it normally does.

The ads for Feria haircolor are, as you might expect, creating a lot of controversy. L'Oreal denies any lightening of the singer's skin, saying, "We highly value our relationship with Ms. Knowles. It is categorically untrue that L'Oreal Paris altered Ms. Knowles' features or skin tone ..."

Beyonce and her beautiful skin

An investigation by Elle's publisher is underway. We think lightening Beyonce's skin would be a really strange move to make -- she's worked with L'Oreal since 2001 without incident, so why now? To see the ad for yourself, click here, and look through our gallery to see how Beyonce's skin tone fluctuates. Then, let us know in the comments -- do you think someone lightened her skin?