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Inventor of the Hawaiian Shirt Dies at 86

by Josh Loposer (Subscribe to Josh Loposer's posts)
Posted Jan 9th 2009 at 8:00AM  
2 Comments
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Elvis in his Aloha Shirt on the cover of the Blue Hawaii soundtrackLove it or hate it with a passion -- the Hawaiian shirt has carved out its own little quasi-gimmicky place in the museum of fashion history. This week, we mourn the man who was credited with bringing us the ubiquitous button-ups: Alfred Shaheen. The Honolulu-based designer -- some may even call him a genius -- built his career on exporting the idealized laid-backness of the Pacific islands in the form a tacky little flowery shirt that changed resort styles forever.

Notice that we didn't use the words Hawaiian shirts and resort couture. The resorts we're thinking of are more on the order of cheap getaway resorts filled with gung-ho frat boys in Cancun. Still, the Hawaiian shirt as we know it is apparently not a great representation of Shaheen's original concept.

Shaheen hired serious professional artists, imported the best materials, and used over 1,000 dye colors in his shop. His studio consulted museums, libraries to come up with their designs -- sometimes traveling to visit native island cultures for inspiration.

Elvis wore one of his shirts on the cover of his 1961 soundtrack for Blue Hawaii. That was presumably the first time the "aloha shirt" jumped the shark. Since then, these gaudy shirts have reemerged -- despite our discouraging -- thanks to celebrities like Magnum PI and Matthew McConaughey. Aloha, Mr. Shaheen.

[via Jezebel]
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Filed under: Fashion, News
Tags: Alfred Shaheen, AlfredShaheen, aloha shirt, AlohaShirt, Blue Hawaii, BlueHawaii, Cancun, country club, CountryClub, Elvis, frat boys, FratBoys, hawaiian shirt, HawaiianShirt, Magnum P.I., MagnumP.i., museum of fashion history, MuseumOfFashionHistory, resort wear, ResortWear, tacky
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READER COMMENTS

(2)Add A Comment

Susan, 1-09-2009, 11:54AM

2 stars vote downvote upReport
Susan

Invented it? Not likely, I have photos taken in 1930 of fleets of US Navy men wearing aloha shirts. This man would have been 7 years old then, so he did not invent the shirt - Absurd.

Reply »

drsabat, 3-26-2009, 9:10PM

2 stars vote downvote upReport
drsabat

amrerica invented by cchristopher columbus ?????? hardly Amerigo Vespucci discovered america
thats why it is called America
cOLUMBUS WHAt did he do 300 years later nothing ?
he only he marketed itr
theyay evey old oidea is new it means desingns
ur misinformed

»

 
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