Though we're not completely sure, we're guessing that this is the first time the iconic British sportswear brand has attempted a high fashion sneaker -- possibly because the whole concept just seems wildly esoteric. However, if you team up with a French haute couture designer, esoteric ideas are exactly what you should expect. We think Lacroix delivered.
The collection -- marked by bold color choices and intricately embroidered patterns -- hardly resembles the retro soccer styles we're used to seeing from Gola. No doubt, these funky sneakers make a decidedly unique statement for the wearer -- we don't mean that in a bad way. Check out Lacroix's enlightened theory on sneaker culture:
"In a way, trainers are to the 21st century what shimmering ties and multicoloured vests were to the dandies of the 19th century - a distinctive sign, a personal signature. That is the perspective from which I prefer to view fashion, rather than that of uniformity. Given carte blanche by Gola, I took the opportunity, with much gratitude, to bring the modernity of a contemporary and popular brand together with the timeless baroque of an iconic design of our Couture House: the embroideries of a torero cape."Retail prices for this collection range from $250-$310 -- pretty affordable when you compare them to Kanye's LV sneaks