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Hug it Out...in an Alabama Chanin for HBO T-shirt!

by Sarah Cristobal (Subscribe to Sarah Cristobal's posts)
Posted Apr 13th 2009 at 6:00PM  
2 Comments
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Forget Barneys and Bergdorf -- the latest must-have item of the moment in New York can't be found at either of the retail meccas. Try the HBO flagship store on Sixth Avenue (yes, we said it). The premiere cable company has just debuted a limited edition collection of 100 recycled T-shirts by Alabama Chanin that is flying off the shelves.
In-the-know fashion peeps will recognize the fashion and lifestyle label that is focused on sustainability and American-made products. Founder Natalie Chanin has reworked old promotional tees from five top shows with her signature hand-stitching, embroidery, and appliqué techniques. The resulting items for men and women range in price from $65 - $85 and feature logos and key themes from "Entourage," "True Blood," "The Sopranos," "Sex and the City," and "Flight of the Conchords."

Since dressing up your cool T-shirts has already emerged as a prominent spring trend, those looking to layer with some individuality should make like Ari Gold and send an assistant to pick up a whole assortment. For those of you who are simply inspired by the down home designs, try creating them yourself : Chanin offers classes and a D-I-Y manual entitled the "Alabama Stitch Book," on her website.



Read All Comments
Filed under: Fashion, Best of the Season
Tags: alabama chanin, hbo, natalie chanin, organic fashion, OrganicFashion
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  • Alabama Chanin's Local Community Contribution Alabama Chanin's Local Community Contribution Play What began as a couture line producing hand-sewn T-shirts, Alabama Chanin now empowers local economies across the South. The company's owner, designer Natalie Chanin discusses her work and its contribution to the community.
  • Researching Cotton Production Researching Cotton Production Play Cotton is king for some farmers and consumers. It's a crop that's critical to agriculture and an important raw material used in everything from high fashion clothing to simply cotton pajamas. Well, one university in Alabama is looking to cotton's future by focusing on research that started more than a century ago.
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READER COMMENTS

(2)Add A Comment

jp2506, 4-13-2009, 11:04PM

2 stars vote downvote upReport
jp2506

http://www.ugg2u.net

Reply »

maria, 4-14-2009, 9:59AM

2 stars vote downvote upReport
maria

Nice. Love Alabama Chanin.

Smart company, that HBO. Whodathunk they'd step out of the cookie-cutter swag mold with a little "up cycling" and this fashion-forward move?

Makes me wonder if I should keep a closer eye on HBO.

Reply »

 
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