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Freida Pinto is the New Face of L'Oréal Paris

by Annie Scott (Subscribe to Annie Scott's posts)
Posted May 13th 2009 at 12:00PM  
7 Comments
Share

Freida Pinto at Milan Fashion Week. Photo by Getty Images.

Just announced -- Freida Pinto, Evangeline Lilly and Elizabeth Banks are the new spokeswomen for L'Oréal Paris. We love that they've chosen varied complexions so we can see how their products work on different skin.

"It is a source of great pride for me to represent a brand whose ambition is to respond to every person's aspirations to beauty and contribute to the fulfillment and well-being of everyone," Pinto told OneIndia. Pinto is currently shooting a film with Julian Schnabel, and has a Woody Allen movie lined up. It's going to be a busy year for this "Slumdog Millionaire" star!

Evangeline Lilly is doing well, too -- did you know she got her big break as a police offer in "The Lizzie McGuire Movie"? Well, now she's not only charming and terrifying us weekly on "Lost," but she's also shooting movies with A-listers like John Malkovich.

The gorgeous Elizabeth Banks, who you may recognize from "Seabiscuit," "Scrubs," and the "Spider-Man" films, also landed a controversial role as Laura Bush in last year's "W," Oliver Stone's film about our last president.

Celebrity Fashion Ads

    Frieda Pinto is glam and gorgeous as one of the newest faces of L'Oreal.

    L'Oreal

    Evangeline Lilly joins Frieda as a fresh-faced beauty for L'Oreal's newest campaign.

    L'Oreal

    Dita Von Teese is not only the model for this gorgeous vintage-inspired collection, she's also the designer.

    Wonderbra

    Another of Von Teese's flirty and feminine creations.

    Wonderbra

    Kate Moss sizzles in the new ad campaign for her TopShop spring/summer line.

    TopShop

    Scarlet Johansson is the golden girl for champagne manufacturer Moët & Chandon's new campaign.

    Moët & Chandon

    Bar Rafaeli, Leonardo DiCaprio's stunning model girlfriend, is the face of British retailer Marks & Spencer's new lingerie line.

    Marks & Spencer

    Pam Anderson's new campaign for Vivienne Westwood is surprisingly hot. The blonde bombshell and her heaving, inflated bosoms aren't usually found in fashion mags -- but the quirky combo of Playboy centerfold and designer threads seems to work.

    Photo courtesy of Vivienne Westwood

    Scarlett Johansson for Dolce & Gobbana.
    A sizzling Marilyn Monroe impression that's sure to sell some makeup.

    Dolce & Gobbana

    Fergie for M.A.C.'s VIVA GLAM collection
    Fabulous, feathered, and just a little airbrushed.

    MAC Cosmetics



It's a big week in makeup, with Jessica Biel signing with Revlon and rumored executive changes at both Lancôme and L'Oréal. We'll keep you posted!

Check out some of the glam-making products Frieda Pinto, Evangeline Lilly and Elizabeth Banks will be wearing this year below.
Read All Comments
Filed under: Beauty, News, Makeup
Tags: elizabeth banks, evangeline lilly, frieda pinto, FriedaPinto, loreal
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READER COMMENTS

(7)Add A Comment

cc, 5-16-2009, 2:54PM

2 stars vote downvote upReport
cc

every skin color but black that is !

Reply »

Sally, 5-16-2009, 3:22PM

2 stars vote downvote upReport
Sally

Ever try calling L'Oreal regarding a problem? Well, chances are if you have, you've found out that their phone never gets answered -- even if you let it ring for an hour. My advice is this -- don't ever buy their hair products as if you have an issue, you'll never be able to get help or a refund!

Reply »

ultima001, 5-16-2009, 6:53PM

2 stars vote downvote upReport
ultima001

with amerians being 70% white, why are all these companies showing us ethnic faces. not one has a white person spokesmodel. its getting really old. i do not look like a hispanic alien, nor i think that represents the majority. if these companies want to pander to the small ethnic groups fine. i will buy from companies that target me, a white female.
when the majority is down played and overlooked to pander to the minorities its call racism. in europe they do not do that. its pretty bizarre looking through european magazines where all the faces, models are white. even though they have minorities, they do not cater or pander to them. in america minorities have thier own magazines with is filled with only thier race. then there are the other magazines that pander to mostly ethnic with about a 1/3 white ads. there no caucasian magazines. reverse racism is alive and well. when the majority is not represented we got a problem. i encourage you to stop buying magazines and items that do not represent you.........

Reply »

Bertie, 5-16-2009, 7:18PM

2 stars vote downvote upReport
Bertie

Oh My Gosh. I think I might be embarrassed to be white, except I suspect your not really. Your just trying to cause trouble.

»

Just Me, 5-16-2009, 7:56PM

2 stars vote downvote upReport
Just Me

"not one has a white person spokesmodel"

Elizabeth Banks and Evangeline Lilly will probably be surprised to learn that they're no longer white.

»

kay, 5-16-2009, 7:23PM

2 stars vote downvote upReport
kay

MADONNA just plain old and ugly, why would they keep taking pix of her with her legs opened, can she not close them?

Reply »

Chris, 5-16-2009, 7:43PM

2 stars vote downvote upReport
Chris

For years, non-white Americans patronized companies that predominantly catered to white Americans. These companies now realize that there is a market to target those that don't fit your ethnic profile. God forbid you ever need a transplant from a hispanic "alien" female. I'm sure you wont find that donor in your all-white model cosmetic advertisement

Reply »

 
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