Padma Lakshmi Jewelry - The 'Top Chef' Star Peels Off Her Clothes for New Ad Campaign. If You Can't Stand the Heat ...
Padma Lakshmi's got your back in the jewelry department. Photo courtesy of Padma Lakshmi Jewelry
We suspect Salman Rushdie is quite relieved he's no longer married to Padma Lakshmi.
Think about it -- if he can get a fatwa for writing a book, just imagine the sort of hot water he'd be in once the Ayatollah got wind of Lakshmi's new in-the-buff ad campaign for her eponymous fine jewelry line (and let's not forget that Carl's Jr. burger encounterl!).
Shot by noted lensman and puzzle-master, Steven Meisel, who knows a thing or two about steamy photographs, the new ads feature the "Top Chef" host wearing nothing but her own jewelry designs.
Launched in May 2009, the Padma jewelry collection is inspired by the star's Indian heritage as well as natural elements such as seeds and pods.Priced from $300 to $6,000 and sold at fine stores like Bergdorf Goodman and Neiman Marcus, the pieces, including a necklace meant to be draped down the back, are made of 10- and 14-karat gold with precious and semi-precious stones.
The full campaign debuts in the September issue of Hearst magazine supplement 30 Days in Fashion. In the meantime, take pity on poor "Top Chef" co-star Toby Young, who has surely wasted the better part of a day crafting "hotter than a bowl of four-alarm chili in Bangkok" puns at Lakshmi's expense.
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Christine, 8-12-2009, 8:20AM
She's a pig
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