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Perez Hilton. Photo: Mark Ralston, Getty Images

Perez Hilton, the self-proclaimed "Queen of all Media," has conquered the world of celebrity gossip and now seeks to extend his blogging empire to encompass the world of fashion with his new site, CocoPerez.

If you know Hilton's original site, CocoPerez will look familiar, following the same layout.

And, naturally, the ubiquitous snark is there, as well as plenty of fawning over the celebs and designers who got things right.

Will you be checking out CocoPerez? Or do you get your style news from *cough* other sources?

Perez Hilton Launches CocoPerez