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Young Designer Uses 'Normal-Sized' Models at London Fashion Week - Casting Director and Stylist Walk Out

by Bee-Shyuan Chang (Subscribe to Bee-Shyuan Chang's posts)
Posted Sep 21st 2009 at 11:40AM  
325 Comments
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Mark Fast Spring Summer 2010 show at London Fashion Week

Young designer Mark Fast uses fuller models on the runway at London Fashion Week. Photo: Ian Gavan, Getty Images

Emerging designer Mark Fast may be getting buzz for his body-conscious knitwear, but that doesn't mean he's a snob when it comes to embracing women's bodies.

For his London Fashion Week Spring 2010 show, the Canadian designer decided to use three "normal-sized" models: UK sizes 12 and 14 (that's a US 8 and 10), reports BBC News.

But rather than applaud Fast's stand against the ultra-skinny runway norm, his stylist and casting director walked out just two days before the show, according to the site.

The designer's managing director, Amanda May comments on the bad behavior, telling the news source that there were "creative differences with regards to casting those girls," but is mum on the details. "We don't want to talk about the ugly bits, we want to talk about the beautiful bits."

On using girls from modeling agency 12+ UK, May explained the designer's choice, saying, "There's this idea that only slim and slender women are able to wear Mark's dresses and he wanted to combat that," she tells BBC News.

But defecting stylist Erika Kurihara speaks out, arguing that the row wasn't over size at all.

Kurihara tells London Evening Standard, "Two of the bigger girls, although their faces were beautiful and their bodies beautiful, did not have the right walk for the catwalk. The walk is very important and I wasn't happy. Mark was very upset that I didn't share his vision, as he saw it, so he asked me to leave."


Luckily, at the last minute stylist Daniela Agnelli and casting director Natalie Hubbard stepped in and Fast's show went on. And quite a sexy and stylish one at that.

What do you think? Should larger (um, if you can call a size 8 or 10 that) models be featured on the runway or would you rather see designers stick with the super skinnies? Let us know in a comment!

Want more fashion week news? Check out StyleList's coverage here.
Read All Comments
Filed under: Fashion, News, Fashion Week
Tags: Larger Models, LargerModels, London Fashion Week, London Fashion Week Spring 2010, LondonFashionWeek, LondonFashionWeekSpring2010, Mark Fast, MarkFast, Plus-Size Models, Plus-sizeModels, Skinny models, SkinnyModels, Spring 2010 Trends, Spring2010Trends
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READER COMMENTS

(325)Add A Comment

Amber, 9-21-2009, 3:25PM

3 stars vote downvote upReport
Amber

Bravo!
A young up-and-coming designer taking on the convention of the fashion world?

I LOVE it!
Beautiful dresses, wonderful show, fabulous girls!

Reply »

ken, 9-22-2009, 8:18AM

Half a star vote downvote upReport
ken

super skinny is not good......but to glorify "plus" sizes is unhealthy also......let's call it like we see it......FAT is FAT....count me in for thin

»

ken, 9-22-2009, 8:30AM

Half a star vote downvote upReport
ken

I do not condone super skinny, however, Fat is what it is...FAT......if one can't keep the cheeseburgers out of their mouth...quit griping....if they want to gripe.....lose weight and be healthy.....there is NOTHING beautiful about an iverweight body......eat healthy, lean is mean, thin is in.....

»

Gwenola, 9-22-2009, 9:18AM

3 stars vote downvote upReport
Gwenola

People come in all sizes and so should clothing. I love this innovative designer

»

Kathleen, 9-22-2009, 10:15AM

3 stars vote downvote upReport
Kathleen

This is a response to Ken...size 8 or 10, which is what the models were, is FAT??? It's people like you who contribute to the unhealthy, emotionally abusive, idealized stereotype that women unjustly measure themselves against. You are an idiot.

»

HarleyJazz, 9-22-2009, 10:28AM

3 stars vote downvote upReport
HarleyJazz

Another Bravo to the Designer for standing up for "REAL" women. Personally, I think that the movement that started 50 yrs ago with "Twiggy" did so much damage to women, especially young women's image of what a classically beautiful woman's body should look like.

Go to the classical artists and look at the kind of portraits they painted and sculpted. They had a real "woman's" shape. Personally, I consider each woman God's work of art that is worthy to be cherished and honored. But personally I prefer a REAL woman's shape. It concerns me that some are aroused by the sight of a waif model, who looks more like a 14 yr old BOY with breasts than a woman. Maybe because I do not roll that way; I love women.

Again, Bravo to the designer and I hope that this starts a trend back to Reality.

PS - Please do not misunderstand, I am not suggesting that morbidly obese is desirable either, just that the ideal should not be extra skinny.

»

Jimmy, 9-22-2009, 3:35PM

3 stars vote downvote upReport
Jimmy

I totally agree with Amber. Why should everyone be a size 0? Show the real women of the world and their fabulous sizes--whatever they are! Way to GO!!!!

»

sabrina mendez, 9-22-2009, 12:23PM

3 stars vote downvote upReport
sabrina mendez

Perfection doesn't exist, nor does it even come close. I mean it can be close to perfection but not exact. Woman are beauiful in every way shaped and formed, and should embrace it. So, just because we actually see different woman with curves, rather than walking skeletions is a good change. I glad that designer Mark Fast did something different for a change, for the world to see and understand the concept. Beauiful clothes are made for everyone, afterall we all do need clothes.

»

Elyse, 9-22-2009, 12:45PM

3 stars vote downvote upReport
Elyse

For the people calling these girls fat simply because they can't wear a teen fourteen is ludicrous. People have to remember that these models usually average around 5'11" and the healthy BMI for that height places them at about 135lbs, which comes to about a size eight. Don't mistake fat with healthy.

»

John, 9-22-2009, 12:55PM

2.5 stars vote downvote upReport
John

Two thoughts...

1) The idea that the "walk" was wrong with two models - so much so that the stylist had to be fired - is a bogus excuse. In fact, its like saying "I really like Brits, I just can't tolerate anyone without an American accent".

2) The notion that we would get tied up in knots about a flap that went on in the British fashion world is, well, silly. Since when has London become the center of thought in the fashion world?

»

Steve, 9-22-2009, 2:07PM

2.5 stars vote downvote upReport
Steve

Kudos! Where do they get these emaciated women anyway. These woman have to starve themselves to look that thin. Is that healthy? Show me a normal, healthy woman any day! In fashion, it's all about making the clothes look good. In reality, clothing has to showcase the woman (or man) wearing it. That should be the focus...in my opinion.

»

Mona, 9-22-2009, 6:31AM

3 stars vote downvote upReport
Mona

Good for him! Not every woman is a size 0, just like not every woman is a 26. I think it's hilarious that now society considers 12-14 plus sized. 8-10 is a realistic size. i wish him much success.

Reply »

nichellis, 9-22-2009, 7:04AM

2.5 stars vote downvote upReport
nichellis

i agree mona anorexia has ruled the modeling world for years change is great voluptiousness is in......

»

Carey, 9-22-2009, 7:42AM

2.5 stars vote downvote upReport
Carey

I totally agree! You know, years ago, if you weren't at least a size 10-12, you were considered sickly and now if you're that size or larger(I'm and 18 and proud of it) you're considered sickly by being called obese. There is nothing wrong with a woman having a little "meat" on her bones. So tired of the models lately, too dang thin!

»

Sue, 9-22-2009, 8:58AM

3 stars vote downvote upReport
Sue

Good for him! It's about time the designers showed real people wearing their clothes!

»

Monica, 9-22-2009, 10:14AM

2 stars vote downvote upReport
Monica

I think 12-14 is considered plus, because sizes have changed over the years. A bust size of 34 use to be a 12, now it is 38. A waist size of 34 use to be 16, but now is 12 or even 10.

Clothes look the best on slim tall women - not to say that women who are not tall and slim don't look good - just not the best. The modelling industry wants to showcase their garments in the best possible way. However, many designer see women as objects to display their clothes, instead a person wearing an outfit. This objectification has led to slimmer and slimmer models who are or borderline anorexic and not healthy at all. Slim is nice, but anorexic is awful.

»

Emma, 9-22-2009, 6:31AM

2.5 stars vote downvote upReport
Emma

Bravo to Mark Fast! It's about time someone created and showed fashions for the non-super skinnies.

I'm not surprised that people in his entourage would walk out on him over this subject. After all, wouldn't those absolutely HUGE size 8 to 10 models just *ruin* his line?

It's unbelievable to me that in this day and age of rampant anorexia and bulemia -- which is fueled by unrealistic body iimage which overwhelms everyone in print, television and film media -- that people in "power" in the fashion industry would turn their noses at Mr. Fast's inclusions of "larger sizes."

Girls -- and boys -- are killing themselves at alarming rates just to be skinny.

The obtuse designers/staff should be forced to volunteer at a hospital for anorexics and bulemics, and help take care of them. They just *might* change their tunes.

Sizes 8 and 10 are LARGE? Unbelievable.

Again, thank you, Mark Fast.

Reply »

shirleyhasting, 9-22-2009, 7:54AM

3 stars vote downvote upReport
shirleyhasting

I think it is wonderful that someone in the industry has the balls to stand up and say "Hey you know Not all women are size 0" I could probably get a larger audience if I try my selection on the normal population. And No I am not large I am the size 0... I hate shopping... I am extremely petite, I can never find a damn thing to wear because nothing ever fits right. I am not young, I do not like wearing Low cut jeans, And they do not make a decent business suit in my size. So I applaud Mark for standing up and saying Not all women are anorexic or bulimic, Some women have meat on their bones. Some women have curves. I Applaud any Designer that will stand up and design for all women not just teens that want low cut jean, or Young women that want to have it all hanging out. I am a professional woman. With Both a Law Degree and a medical degree. Now if I could find a designer that would design clothes that fit I would be extremely Happy.

»

fedup, 9-22-2009, 6:41AM

2 stars vote downvote upReport
fedup

Can you people not read? You are asked to keep comments relevant to this blog entry, wrinkle cream and young hot nudie videos have nothing to do with the size of runway models or this young designers beautiful fashions. Show some respect, this is his time to shine.

Reply »

Sunfaccra51, 9-22-2009, 7:04AM

2 stars vote downvote upReport
Sunfaccra51

fedup, the majority of us feel as you do...while it may serve no real purpose as these never seem to disappear, do as I do and "report" them each and every time. If everyone did this every single time, perhaps aol would get off their behinds and really do something about them!

»

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