Timberland announced today that it's teaming up with Wyclef Jean on a new line of environmentally-conscious apparel and footwear. The collaboration is part of the footwear company's eco-friendly Earthkeeper program.
Wyclef may be better known for his hip hop and reggae contributions, but the musician attracted the footwear company's attention because of his foundation Yéle Haiti.
Since 2005, the charity has brought global awareness to Haiti along with supporting local education, arts and reforestation efforts.
Now Wyclef will be trying out charitable designer duties. The collaboration will consists of 16 boot styles under Timberland's Earthkeepers line and be made with recycled and organic materials.
For every pair sold, when they hit retail in November, $2 will go to Yéle Haiti. Also watch out for tour merchandise, such as eco-friendly concert tees, when Wyclef's next album launches in 2010.
The star gets philosophical on the partnership, "It is not common to find an agreement between an individual and a corporation with so many altruistic synergies."
But, apparently, Wyclef has been a long-time fan, adding, "Timberland is not only a brand I have worn as long as I can remember, but I feel I have gained a friend in Jeff [Swartz, Timberland's President and CEO] and the respect of what is beyond the brand. I am looking forward to making change together."
Wyclef isn't the only musician to tap into fashion. This performer has done everything from collaborating with Louis Vuitton to interning at Gap.