Her cosmetics collection, Mally Beauty, has introduced women to high-performance cosmetics.
And now the makeup maven is breaking into new territory with the launch of an eponymous fragrance.
StyleList caught up with Roncal in New York City to get the scoop on the scent.
After coaxing from her faithful followers, Roncal thought it was time to make a foray into fragrances. And much like her personality, she "wanted it to be effervescent, bubbly, and happy."
Roncal worked with noted perfumery, Givaudan, to create a feminine floral that is clean, yet pretty, and will appeal to all types of women.
The fragrance opens with a citrus twist of mandarin, red currant and sampaguita - the national flower of the Philippines - which incorporates Roncal's heritage. The middle flows into notes of jasmine, peony and freesia before drying down into a warm mixture of peach, sandalwood and musk.
"The sampaguita flower only lives for 24 hours," said Roncal. "So the idea is when you wear [the fragrance], you live everyday as if its your last."
The bottle also adds personal touches with tiny charms influenced by a hearts necklace her husband gave to her after having twins; the pink quartz representing another piece of jewelry she wears daily and the snake print is apart of Roncal's beauty branding.
We can't wait to experience what's next from Mally (which she divulged would be an eye cream)!
Mally's Signature Fragrance ($65) will launch on October 29 on QVC and will be available at QVC.com, MallyBeauty.com and Henri Bendel (1-800-HBendel).