JCPenney Earnings Drop Dramatically

by Bee-Shyuan Chang (Subscribe to Bee-Shyuan Chang's posts)
Posted Nov 13th 2009 at 2:10PM

JCPenney reports a 80% drop in earnings. Photo: Spencer Platt, Getty Images

JCPenney had a tough third quarter.

The Texas-based retailer reported to investors today a 80% drop in earnings per share compared to the same quarter last year.

While the news seems grim, the numbers actually pleasantly surprised investors -- JCPenney was expecting its third-quarter to be worse than reported.

But the department store should see an uplifting holiday season with its "Joy of Giving" campaign, involving the launch of a new Facebook page. Become a fan of the page and enter to win the shopping trip of a lifetime.

Plus, with a stylish Olsen twins collaboration in the pipeline, we're betting shopping teens will give JCPenney just the lift it needs.

Read All Comments

Filed under: News, Designers & Brands
Tags: department store, DepartmentStore, Facebook, Facebook Page, FacebookPage, holiday campaign, HolidayCampaign, JCPenney, Retail Sales, RetailSales

Style Around the Web

ImaxTree

Make Up Tips For Girls With Glasses - Refinery29
How Celebs Work Red Into Their Wardrobe - FabSugar
Celebrity Wardrobe Malfunctions - The Daily Beast
Deodorants that Actually Work - Daily Candy
Would You Wear Long-Sleeve Shirts As Skirts? - The Frisky
Tricks That Guarantee Gorgeous Hair - Daily Makeover
Celebs Have Us Seeing Stars - People Style Watch

READER COMMENTS

(1)Add A Comment

sdggfjhfgjyt, 11-14-2009, 1:22PM

--------------------------- http://www.uspopularbiz.com
FOR MAN
POLO new t-shirt man $16
ed hardy short t-shirt $17
POLO short $35
Ed Hardy board short man $33
jordan men $34
Sunglass $16
ed hardy cap $18
--------------------------- http://www.uspopularbiz.com

Reply »

ADD A COMMENT