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When is Dark Makeup Art?

by Dana Oliver (Subscribe to Dana Oliver's posts)
Posted Nov 24th 2009 at 10:31AM  
18 Comments
Share
When the producers of "America's Next Top Model" decided to make up its contestants to represent various ethnic groups, we here at StyleList were taken aback.

While it wasn't the first time this sort of thing has occurred on the show, we saw this editorial challenge as borderline blackface - it seemed to recall a historical form of entertainment rooted in the demeaning and inaccurate portrayal of African Americans.

http://xml.channel.aol.com/xmlpublisher/fetch.v2.xml?option=expand_relative_urls&dataUrlNodes=uiConfig,feedConfig,localizationConfig,entry&id=781042&pid=781041&uts=1258997041
http://www.aolcdn.com/ke/media_gallery/v1/ke_media_gallery_wrapper.swf
America's Next Top Model Does Makeup Noir
See the transformation of the models on the "America's Next Top Model" episode in question.
Ryan Goble / The CW

Americas Next Top Model Does Makeup Noir

    Brittany Markert

    Jim DeYonker / The CW

    Draped in a sari and feathered headdress, Brittany transforms into an East Indian and Native American.

    Ryan Goble / The CW

    Sundai Love

    Jim DeYonker / The CW

    Styled in a Ushanka hat and brightly colored coat, Sundai is Russian and Moroccan.

    Ryan Goble / The CW

    Erin Wagner

    Jim DeYonker / The CW

    Bronzed from head-to-toe, Erin is Tibetan and Egyptian.

    Ryan Goble / The CW

    Jennifer An

    Jim DeYonker / The CW

    Donning a straw hat and turquoise beaded statement necklace, Jennifer is Batswana and Polynesian.

    Ryan Goble / The CW

    Nicole Fox

    Jim DeYonker / The CW

    Nicole's woven neck collar and emerald kimono adds the finishing touches as she becomes Japanese and Malagasy.

    Ryan Goble / The CW

But in a poll taken by more then 20,000 StyleList readers, 53 percent considered the "America's Next Top Model" images to be "a beautiful celebration of biracial women." A significant number of readers - who identified themselves as women of color - did not find it offensive. In fact, they thought it was more offensive to label it as blackface.

"ANTM" host Tyra Banks recently apologized if she offended anyone, but said she was proud of the show and felt it celebrated bi-racial women. Coincidentally, two prominent fashion magazines – French Vogue and V – have also featured white models painted in dark makeup.

What is really going on here?

The photo shoots have garnered mixed reactions from editors, makeup artists and scholars: Is it offensive for white models to wear dark makeup? Is it new racism? Or is it an artistic statement in a multicultural world?

"The first images I saw were from French Vogue and I hesitated to call it blackface," said Robin Givhan, fashion editor of The Washington Post, "because that refers to a "cruel, nasty and rude form of mockery and I don't think that was the intent."

An American minstrel song book from 1938. Photo: Hulton Archive, Getty Images

Blackface arose in the 1830s as a theatrical device used in minstrel shows, variety acts in which white and black actors would paint their faces black with burnt cork or shoe polish, exaggerate their lips and don wooly wigs.

Givhan believes that it's a sign of the times that people feel more comfortable playing with images that refer to race. But she points out that when "it comes from an industry that is hurtful and dismissive it comes across as suspect." (The American modeling industry has long been criticized for a lack of models of color.)

The concept of painting models in full body, black makeup isn't new to the fashion industry -- Italian Vogue did it to critical acclaim in 2006, and designers Viktor and Rolf painted themselves, and their models, for their Fall 2001 "Black Hole" fashion show. Celebrity makeup artist Sam Fine, whose clients include Halle Berry, Tyra Banks, Iman and Naomi Campbell, sees it simply as art.

"I think we're very sensitive to these models being painted darker, but clearly they weren't trying to make them black," he said of the recent instances. "It doesn't speak to our blackness."

Fine dubs it as "makeup noir," and contends that if he were a fashion editor doing a similar photo shoot he would not cast a black woman.

"I would make sure to cast a girl with clear eyes and European features – it adds contrast to show off the art and the juxtaposition," said Fine. "Fashion is all about stories. I don't see it as something more than a spread of interesting hair and makeup."

But where some see art, others spy passive racism.

Dr. Yaba Blay
, an assistant professor of Africana Studies at Lafayette College, argues that "we don't have the ability to desensitize ourselves on the historical legacy of blackface."

"I would place this in the guise of new racism," said Dr. Blay. "Whereas, the old racism was blatant with the Tom, Coon, and shuckin' and jivin', new racism works in a way that depends on these controlling images, but it remixes it."

V Magazine's "Beauty 2010" feature with model Sasha Pivovarova dipped in dark makeup embracing clearly pale model Heidi Mount reminded the professor of the 1991 United Colors of Benetton ad titled "Angel and Devil."

http://xml.channel.aol.com/xmlpublisher/fetch.v2.xml?option=expand_relative_urls&dataUrlNodes=uiConfig,feedConfig,localizationConfig,entry&id=770364&pid=770363&uts=1259016783
http://www.aolcdn.com/ke/media_gallery/v1/ke_media_gallery_wrapper.swf
Racism or Diversity in Fashion?
Check out these controversial images from the fashion world.
Oliviero Toscani

Racism or Diversity in Fashion?

    "Angel and Devil" is one of two ads from a United Colors of Benetton's 1991 campaign that "attempted to feature images from the real world which have some social and universal relevance, in order to break through the barrier of indifference which often surrounds these issues."

    Oliviero Toscani

    For their Fall 2001 runway show, Viktor and Rolf was inspired by black holes. They sent models down the catwalk dressed in black from head-to-toe and dipped in the dark hue. The designer duo took the concept one step further by donning the same look.

    Pierre Verdy, AFP/Getty Images

    A model with a painted on brown face and pink lips walks the runway at the Carlos Diez Spring/Summer 2010 show during Madrid Fashion Week.

    Eduardo Parra, WireImage

    A contestant from a recent episode of "America's Next Top Model" strikes a pose during a challenge where host Tyra Banks said the goal was to create an editorial celebration of the "Hapa" (that's Hawaiian for mixed-race) children of immigrants who relocated to Hawaii to work as sugar cane farmers in the mid-19th century. Barack Obama is the most famous Hapa.

    Ryan Goble, The CW

    In Issue #62 of V Magazine, model Sasha Pivovarova is featured in dark body and face makeup embracing a relatively pale model Heidi Mount. The spread is accompanied by the quote, "Black is the new black," from James Kaliardos, Creative Director, L'Oreal Paris International, who created the look as part of the feature "Beauty 2010" for which V asked the world's leading creative directors, makeup artists and hairstylists to define what's beautiful for the new decade.

    Courtesy Mario Sorrenti for V

"The controversial ad of a little white girl with curly, blonde hair hugging a little black girl whose hair is fashioned into horns illustrates the dichotomy of black and white," said Dr. Blay. "But new racism works in such a way that people will reanalyze the image and believe that if its coming from Benetton then its promoting multiculturalism and unity."

Makeup artist Tia Dantzler, who has beautified stars like Jennifer Hudson, Chandra Wilson and President Barack Obama, thinks "it's ironic that French Vogue chose to use blackface while Italian Vogue celebrated darker-hued models in their top-selling issue." This left her questioning the European standard of beauty with the two diverse approaches of bringing color to their pages.

While Dantzler doesn't consider these photo shoots blackface, she feels it is never right to mock or caricature race in such a way to cause offense.

"I believe that the skin we are born in is the most beautiful color there is," said Dantzler.

The purveyors of fashion and beauty have definitely sparked controversy and conversation. Is it art or is it offensive? Tell us what you think - leave a comment below.
Read All Comments
Filed under: Beauty, News, Makeup
Tags: Americas Next Top Model, AmericasNextTopModel, blackface, French Vogue, FrenchVogue, Tyra Banks, TyraBanks, V Magazine, VMagazine
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READER COMMENTS

(16)Add A Comment

magneto391, 11-25-2009, 9:00PM

3 stars vote downvote upReport
magneto391

The racism is the people who created this article.

One day you ignorant fools will learn. Racism will only end when you stop perpetuating it and making money off of calling everything you see racism. YOU, the author of this article, are the main reason for racism. You and all the others who cant accept that everyone is the same inside and that everything must be about race. The make up doesn't disturb me. But you and this website sure make me sick.

Reply »

alynamandel995, 11-25-2009, 9:55PM

3 stars vote downvote upReport
alynamandel995

if u think its racist then ur racist

Reply »

dsherline, 11-25-2009, 9:55PM

3 stars vote downvote upReport
dsherline

From the article: "it seemed to recall a historical form of entertainment rooted in the demeaning and inaccurate portrayal of African Americans."
Oh really? Perhaps to someone who's a simple minded, uninspired idiot. Or could it be possibly be someone trying as hard as they can to intentionally stir up controversy?
Blackface? Really? Does the black start from an obvious horizontal line on their necks? Have they left inch wide white rings around their eyes? Are they behaving in a manner lampooning blacks?
Again from the article: "we here at StyleList were taken aback." You need to be going aback to school and gain some common sense, you idiots.

Reply »

Judi, 11-25-2009, 9:56PM

3 stars vote downvote upReport
Judi

OMG! OMG! OMG! People wearing makeup! Whatever will we do? This is worth worrying about?

Reply »

Richard H uggins, 11-25-2009, 10:11PM

3 stars vote downvote upReport
Richard H uggins

It's art,blacks do it.Fishbone done it in a movie by painting his face white.Mr . Fishbone is black.Never seen any one cry about that!Good movie.Take your simple mind and do something constructive with it besides pick your nose and trying to commit side ways

Reply »

milunaroja, 11-25-2009, 10:32PM

3 stars vote downvote upReport
milunaroja

Is this a serious question? Why is so much of what is said and done these days seem to be mixed with the words of racism? No wonder why we can't seem to get out of the 50's. Is anyone who was even born in the 50's watch America's Top Model. Give me a break!

Reply »

Jon, 11-25-2009, 11:03PM

3 stars vote downvote upReport
Jon

If this is considered racism, then ALL tone-altering makeup should be considered racism. notice there is no focus on lightening makeups, only the dark shades. typical? i think so.

Reply »

Jon, 11-25-2009, 11:09PM

3 stars vote downvote upReport
Jon

Oh, and the author is black. Imagine that. Way to go, Dana Oliver. We don't owe you a DAMN thing.

Reply »

eb, 11-25-2009, 11:13PM

3 stars vote downvote upReport
eb

this is ridiculous. as an african american woman i'm offended by this article. i'm offended that someone would trivialize black face. black face was made into it's own genre. its sole purpose was to entertain people by making blacks look like buffooons. the makeup was a part of it, but it's not the same as what these actors and models are portraying. putting on dark makeup does not equal blackface. they really need to give it a rest.

Reply »

leah, 11-26-2009, 12:10AM

3 stars vote downvote upReport
leah

I am an African American woman as well and i thought this was a beautiful art work and not something to be viewed as racist. I don't understand why the author feels like this is a form of "black face" when it clearly is not. And by the way Tyra Banks is a black woman who created this episode of Top model so why would she try to be racist with it? She even explained on her show that it was never meant to interpreted in that way , and that she was just showing the different types of beauty that people have. I think it's a great idea! And the girls look so amazing in the photo shoot.

Reply »

Eleanor, 11-26-2009, 12:48AM

3 stars vote downvote upReport
Eleanor

If THIS is racism, then the places where people go to get artificial sun on their skin should be called BLACKENING BOOTHS!

The author of this article is making a mockery of the word "racism"!!!!

Reply »

Katie, 11-26-2009, 1:39AM

2 stars vote downvote upReport
Katie

the issue of racism as applied to the episode of Top Model has less to do with the skin tone make-up and far more to do with the stereotypical costume decisions that Tyra explicitly admitted might not have ever been accurate, but may reflect what people "think of" in relation to the cultures.

For example, the model who was designated as being Indian (east) and Native American was dressed in a draped sari and a six-foot long feather headdress, with a bindi dot on her forehead.

There was a lot more racial/cultural stereotyping going on in that episode than skin painting. But then, it was in a season in which Tyra showed a constant trend of fetishizing and infantalizing girls based on their being between 5'1 and 5'6. And the show in general works toward the goal of removing personal agency from women to mold them into a commercial acceptable mold of feminine beauty. So really, can anyone be surprised that the show fails on the cultural sensitivity front?

Reply »

Weenie, 11-26-2009, 2:31AM

2 stars vote downvote upReport
Weenie

This is all old news. I read about this months ago. Big deal.

Reply »

Bio, 11-26-2009, 3:53AM

2.5 stars vote downvote upReport
Bio

I cant see the stereotyping here, all of the models wore either traditional or ceremonial garb to TYPIFY the cultures the were representing. If anything I believe Tyra an those involved with ANTM should be applauded for attempting to shine a spotlight on different cultures an races. As others have said Blackface is more about degredation through performance than make-up.

Reply »

phoenixpiano, 11-26-2009, 4:20AM

2 stars vote downvote upReport
phoenixpiano

Too many people are getting caught up with the race thing. RELAX PEOPLE it's just make-up.

Reply »

tdcox50, 11-26-2009, 1:43PM

2 stars vote downvote upReport
tdcox50

This just highlights the sad state of affairs that our country has arrived at. This should not be interpreted in any negative way. Reading the headline I expected something tasteless and I had to look through the pictures twice to see if I missed something.There are a lot worse things going on in the world today that we should focus on. I think it should be seen as art and an respectful showing of the many cultures that exist in our world

Reply »

 
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