"We've added more detailing and expression to the collection," Peter Kim, chief executive officer of Hudson, tells StyleList.
"The bottoms in the collection will feature varying details, including a range of silhouettes, design and details, and unwashed and distressed denims. It is delivered two times a year -- spring/summer and fall/winter -- where as the core product is delivered 12 times a year or every month.
Also, we have added tops and dresses to the collection for the first time and those will be the first steps toward a full 'way of life' brand."
The brand's new Spring 2010 line will feature four new jean categories:
- The Minimalist: Jeans constructed out of denim in its purest state, with subtle stitching. Available in white, black and blue unwashed denim.
- Resurrection: Jeans made of recycled denim pieces from the Hudson archives. Each pair is 100 percent unique with its own look and feel.
- D.I.Y.: Details such as exposed zipper flies, darts and cutoff waistbands.
- Subversion: Military-inspired styles such as a cargo pocket jean. Available in military green and jet black.
The Hudson core product will continue to range in price from about $175 to $200, Kim says. The new collection will retail from $215 to $995 for bottoms and $120 to $180 for tops and dresses. It will be available at retailers including Barneys New York and Jeffrey New York.
Expect to see the new styles very soon on celeb fans like Kate Hudson, Jennifer Aniston and Sandra Bullock.
Has the recession effected the sales of premium denim? If so, it's not stopping Dior Homme from adding women's jeans.