Carrie Underwood, Michelle Obama, Oprah Winfrey and Tyra Banks in the controversial PETA poster. Photo: Courtesy of PETA

Countless fashion brands would kill to have style icon Michelle Obama star in their ad campaigns. And now PETA has the real deal -- albeit, without the First Lady's permission.

The controversial animal rights organization has just launched its "Make D.C. Fur-Free" campaign featuring Obama alongside Carrie Underwood, Tyra Banks and Oprah Winfrey under the headline "Fur-Free and Fabulous!" with posters plastered all over the nation's capital.

Only problem, none of the women authorized their involvement in the ads and the White House, for one, asked that they be taken down, especially because Mrs. Obama has never officially aligned herself with PETA or its mission, although her deputy press secretary did confirm last spring that Michelle "does not wear fur."

Aside from Obama, the other ladies in the ad have denounced fur in a more public way. Banks has appeared in a PETA catalog wearing a "no-fur" button, Winfrey was named PETA's 2008 Person of the Year for her fight against animal cruelty and Underwood was PETA's World's Sexiest Vegetarian in 2007.

"Being fur free is fabulous because an important part of what you wear is showing that you care," says PETA's Senior Vice President, Dan Mathews. "By rejecting fur, these style icons demonstrate to the world that fur is old-fashioned and cruel."

And check out this famous fur flip-flopper.