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Bebe Is Launching Handbags for Fall 2010 and We've Got a Sneak Peek!

by Pamela Pekerman (Subscribe to Pamela Pekerman's posts)
Posted Jan 27th 2010 at 3:28PM  
1 Comment
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bebe bags denim darling collection fall 2010 chain strap

Bebe's 'Denim Darling' handbags for Fall 2010. Photo courtesy of Accessories Network Group

Known for its sexy separates and form-fitting dresses, Bebe is entering into the handbag market thanks to a three-year partnership with the Accessory Network Group.

The licensing agreement puts ANG -- a privately held manufacturer and marketer of premier brand name and private label handbags, luggage and accessories -- at the helm of designing, manufacturing and distributing a full range of Bebe handbags and small leather goods.

While Bebe previously carried a limited selection of handbags at its boutiques, this is the first time the brand is venturing into the accessory wholesale business.

StyleList scored an exclusive sneak peek at the Fall 2010 collection, including the 'Denim Darling' group (pictured above), which hits select department and specialty stores worldwide, as well as Bebe retail locations and bebe.com in July.

From the looks of things, Bebe's handbags will reflect the brand's sexy, edgy, and flirtatious core by focusing on contemporary silhouettes. Ruffles, chains, bows and hearts adorn the collection's assortment of mini bags, satchels and totes, which all featuring custom Bebe hardware.

Key colors include neutrals like chocolate brown, cream and black, while jewel tones like plum, teal and sapphire make a bolder statement. And in true Bebe spirit, there are naturally some metallics in the mix.

The collection will range from $38-$45 for small leather goods, $58-$128 for PVC styles and up to $200 for leather handbags.

"We look forward to partnering with Accessory Network as we expand our product assortments and extend our reach into new distribution channels in the U.S. and worldwide," said Manny Mashouf, Bebe's Chairman and CEO told StyleList.

Adding, "ANG is a great match because they are well-known industry leaders in affordable 'trend right' style and have an exceptional track record in design, sourcing and distribution."

ANG sees the collection being a good fit for better department stores including Macy's, Dillards and Lord & Taylor.

And in other exciting Bebe news, see which celebrity sisters are debuting their Bebe line at New York Fashion Week.
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Filed under: Accessories, Fashion, News, Designers & Brands
Tags: Accessories Network Group, Bags, bebe, bebe handbags, licensing deals, Retailers
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voguetouch . com in Daily Dose of Style

Daily Dose of Style is back in full swing and ready to tackle on new fashion dilemmas, season standouts and much more! Today, let's take on a personal issue of mine. The problem: I'm in a wardrobe rut and have been for the past several weeks. You ever have those periods of time where you hate everything in your closet, or absolutely bored of it? Ugh! And since I'm still recovering from my holiday spending (ahem, over-spending), I can't just splurge on new clothes to solve my apparel angst. The solution: Layering! Playing with layers can produce outfits for you that feel totally new. I have to admit I haven't mastered this form of art yet. I need to schedule some playtime in my closet in fact. Look below. This is what I'm taking about. Topping your old dress with a cardigan, vest and scarf updates a once-drab dress... and makes the outfit all the more interesting! How do you layer? Tell me below! Stay tuned by the way for voguetouch Shopping's Guide to Layering coming in February!

- Banana Republic Silk Pleated Dress , $99.99
- Spiegel Whisper-Weight Long Cardigan, $44
- Charlotte Russe Open Vest, $17.99
- Ladies High Waist Patent Leather Wide Belt (in Navy Blue), $19.95
- Brazen Ladies in the Park Scarf, $38
- Tarnish Chunky Cable Knit Fingerless Gloves, $11.90

Come back tomorrow for another Daily Dose of Style! Bookmark this page >>

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