Beyoncé Heat

Beyoncé sizzles in ad for her new fragrance, Beyoncé Heat. Photo: Courtesy of Coty

The hardest-working woman in entertainment is bringing the heat to New York City!

To celebrate the launch of her debut fragrance, Beyoncé Knowles will illuminate Union Square with a light spectacle and make an appearance at Macy's Herald Square next week.

Beyoncé Heat is a warm, feminine floral with notes of red vanilla orchid, magnolia, neroli, honeysuckle, and amber. The sultry singer describes the scent as a "unique expression of a woman's powerful sensuality."

"The scent thrills and enthralls, drawing you in. At the same time, it is elegant and feminine with an air of mystery. I created this fragrance for self-assured women everywhere, for women who are not afraid to desire and to be desired," Beyoncé told WWD.

Fans of Beyoncé can experience the heat at Union Square on February 2 as the landmark is radiated in a fiery red light and smoky fog and then head over to Macy's Herald Square on Feburary 3 to purchase the exclusive Beyoncé Heat three-piece fragrance set ($122) and get a chance to meet and take a photo with the global sensation.



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