Aerie by American Eagle to Introduce Color Cosmetics

by Lisa Marsh (Subscribe to Lisa Marsh's posts)
Posted Feb 1st 2010 at 3:25PM

Aerie Color's Superfruit Vitamin Gloss. Courtesy Photo

We will be having a v-Aerie beautiful spring.

American Eagle Outfitters' relaxed little sister is introducing a collection of nature-based color cosmetics.

Aerie Color will bow in the stores in early March and will include two lip glosses, mascara, eye shadow palettes and eye liners in an array of hues. Each item contains botanical extracts to provide physical benefits besides the obvious good looks.

For example, the Superfruit Vitamin Gloss (pictured, left), in nine colors, is infused with yumberry and acai – both antioxidants. The eye shadows are infused with chamomile and aloe to soothe sensitive eyes, and so on.

Nature is also the name of the game for the reintroduced Aerie Botanicals body care collection.

Available in four almost-edible fragrances (coconut vanilla bean, fresh citrus and papaya, apple blossom and cucumber, and violet leaf and lychee) all of the creams and washes contain what this company is calling NatureActives Complex which is a combination of vitamins and fruit extracts.

All of the formulas are touted as 94 percent natural and are available in a hand cream, body butter, body lotion, creamy body wash, scrub and fragrance mist.

An Aerie Color eye shadow palette, coming in March. Courtesy Photo

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Filed under: Fragrance, Beauty, News, Skin & Body, Shopping
Tags: Aerie, Aerie Botanicals, aerie by american eagle, Aerie Color, AerieBotanicals, AerieByAmericanEagle, AerieColor, aerielle, american eagle outfitters, AmericanEagleOutfitters

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