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Spanx for Men - The Wait Is Over

by Erin Donnelly (Subscribe to Erin Donnelly's posts)
Posted Feb 4th 2010 at 7:35PM  
5 Comments
Share
Spanx for men cotton compression crew

Suck it up, boys! Photo courtesy of Spanx

It's about time your man got a good spanking -- oops, we mean Spanxing.

That's right, gals. Those beer bellies and pudgy love handles are about to be a distant memory thanks to the upcoming launch of -- drum roll please -- Spanx for Men. (Or as we link to call them "Manx.")

Spanx will be debuting the Spanx for Men line at a Spanx Showcase during New York Fashion Week.

The line of cotton-compression undershirts will "comfortably firm the chest, flatten the stomach, improve posture and eliminate bulk under clothes," the company says.

"Men's undershirts have been underperforming for as long as they've been around, with stretched-out necks and bulky cuts that do nothing for the male physique," Spanx founder Sara Blakely says.

"The men in my life (and in Hollywood) have been asking me to make Spanx for men for years, so I was inspired to create comfortable and powerful undershirts that provide instant gratification without gimmicks. It's your favorite t-shirt without your least favorite part... love handles."

Spanx for men compression tank

Hot model not included. Photo courtesy of Spanx


We'll drink to that!

Calling it "the new standard in men's underwear" (as opposed to the old standard, which was droopy, dingy manties that basically let everything hang out), Spanx's foray into shapewear for men marks a growing trend of body-conscious menswear.

(Not that we're complaining -- we like it when people think that our guy actually has a six-pack. As if.)

The Spanx undershirts come in three styles -- tank ($55), crew-neck ($58) and V-neck ($58) in black or white -- and are currently available for pre-order on Spanx.com, before launching at Neiman Marcus on Mar. 15.

Over the past year or so we've seen "mantihose," "mirdles," and "enhancing" men's underwear.

What's next -- Men arranging "Bachelor" viewing parties with their buddies?

In the meantime, go ahead and let him have that bacon cheeseburger for dinner tonight. Soon it won't matter...

Meanwhile, see which cosmetic procedure is gaining popularity among men.

Read All Comments
Filed under: Fashion, News, Designers & Brands
Tags: mens, Mens Shapewear, sara blakely, shapewear, shapewear for men, spanx, spanx for men, T-Shirts, Underwear
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READER COMMENTS

(5)Add A Comment

drpapenhagendc, 2-05-2010, 4:17PM

2.5 stars vote downvote upReport
drpapenhagendc

Has anyone forgot about actually working out and getting in shape? This is crazy!

Reply »

mdphins72, 2-05-2010, 7:52PM

2 stars vote downvote upReport
mdphins72

$58 for a t-shirt. I don't think so. I'll just wait until it trickles down to Target for $25, if at all, but by then I'll have lost the weight I want to lose, rendering the Spanx unecessary.

Reply »

spiceygigi1977, 2-06-2010, 8:16PM

2 stars vote downvote upReport
spiceygigi1977

LMAO!! Much needed laugh!!

Reply »

assimilateborg, 3-14-2010, 8:03PM

2 stars vote downvote upReport
assimilateborg

what's next?

corsets maybe...

Reply »

Doug, 3-16-2010, 6:43PM

2.5 stars vote downvote upReport
Doug

It would REALLY be helpful if you used normal men to model your support garments. Your photo insinuates that if we buy your product we would look like that muscle boy. I need help with my tummy, not my self esteem. Now I ask you; will I be able to breath while wearing spanx?

Reply »

 
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