MAKEUP: Dick Page
HAIR: Guido Palau for Redken
BEAUTY SNAPSHOT: Natural Beauties

THE SCOOP: It seemed fitting that Reed Krakoff chose the Chelsea Art Museum to unveil his debut collection. The designer's love of architecture, art and industrial design has been well-documented in the press -- courtesy of the countless interviews Krakoff has conducted as the executive creator director for Coach -- and it was clearly evidenced in the utilitarian sportswear he presented Wednesday. For hair and makeup, this translated into a natural but still beautiful look.

"I met with Reed and we looked at the collection and he wanted a natural polish to the girls so that they looked beautiful in a very simple way," said master makeup artist Dick Page. "My take on that was for them to look as though they hadn't been touched that much." The effect was decidedly natural, with just a little mauve color dabbed on the lip, and a glowing honey-gloss mixed with a dark brown pencil at the lash line.

Hair, worn wavy and down, was also decidedly low-key at the hands of hair guru Guido, who skipped the brush, using just his hands to bring out the natural texture in the girls' hair. "The clothes are luxurious, beautifully-tailored outfits," he said. "And I think the softness of the hair touching the clothes brings some femininity to it."

GET THE LOOK - MAKEUP: Page left skin color as natural as possible. He patted Shiseido RD732 lipstick (coming out for fall) on lips using his fingertip, and traced the lash line with a dark-brown pencil and a golden-lip gloss to give a little shine.

GET THE LOOK - HAIR: For girls that did not have natural waves, Guido worked in Redken's Wool Shake texturizing product onto dry hair, using his hands to create texture.