Marc Bouwer Talks Virtual Fall 2010 Fashion Show, Beyoncé and the Oscars
Candice Swanepoel gives the bold shoulder. Photo courtesy of Marc Bouwer
Designer Marc Bouwer has found a way to not only make it last longer, but to also share it with a much broader audience than could ever fit into a Bryant Park Tent.
Bouwer has been doing virtual shows on the internet for the past few seasons, but this season, he's taking it a step further by filming a model, Victoria's Secret beauty Candice Swanepoel, in front of a green screen and then turning it into a three-and-a-half minute movie.
"It's a Kubrick-like sci-fi movie," Bouwer explains to StyleList. "She spends a lot of time walking, even in quadruplicate," all the while, showing Bouwer's full Fall 2010 collection.
The collection itself is much more avant garde than Bouwer has ever designed before. "Fashion has gone in a very futuristic direction. We've finally embraced the future."
And the future for Bouwer is dark. "I've used a lot of blacks for fall, but textural blacks in velvet, taffeta and raffia embroidered lace."
Marc Bouwer putting the finishing touches on Candice Swanepoel. Photo courtesy of Marc Bouwer
The full movie/presentation will debut on MarcBouwer.com starting at 9am on Thursday, February 18.
Next up for the designer is going after actresses to wear his dresses for the Academy Awards. "We're going out to Los Angeles," he said. "My real business is dressing celebrities because that's how we make our name. Hopefully," he said crossing his fingers. "Once in a while, we get one."
One he has gotten is Beyoncé, who wore his red dress for the launch of her perfume, Heat. "I've dressed Beyoncé for quite a few years," Bouwer explained. "She loves everything in the new collection. She wore two of my dresses in the space of a week."
Check out the below trailer for his movie:






Cheap Fashion, 2-18-2010, 2:08AM
that's cool,we can not miss
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