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Gap and Keds to Collaborate on Collection of Sneakers

by Bee-Shyuan Chang (Subscribe to Bee-Shyuan Chang's posts)
Posted Feb 19th 2010 at 5:31PM  
1 Comment
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Keds champion sneaker

Gap will be customizing the iconic "Champion" sneaker. Photo: Keds.com

Rather than have a clash of the style titans, two of America's most iconic brands are teaming up.

Keds' parent company Collective Brands announced today that the company would be partnering with Gap for a joint Fall 2010 collection.

Slated to hit select Gap stores in July, the Gap + Keds Collection will feature special editions of the classic "Champion" style sneaker and an updated vintage style -- the "Anchor," for men. Prices will range from $40 to $50 per pair.

"Gap has always stood for creativity and individuality and this collaboration with Keds is another example of how we help our customers express their individual style by offering exclusive, innovative new products," Pam Wallack, President of Gap Adult & Body, said in a statement.

On the pairing, Kristin Kohler Burrows, president of Keds, told StyleList exclusively:

"We felt this was a perfect collaboration as it is two iconic brands coming together. Both brands have a rich history in American fashion -- Gap and Keds is a natural partnership."

Plus, Burrows added a note in the company's statement on the sneaker brand's collaborative spirit: "Today Keds represents the creative freedom of America's Blank Canvas -- perfect to apply a range of creative talent to develop a variety of fresh contemporary new styles."

Does "America's Blank Canvas" mean we'll see more collaborations for Keds in the future? The company is already one step ahead with an Alice + Olivia Spring 2010 collection offering sparkly sequined sneaks.

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Filed under: Accessories, Fashion, News, Designers & Brands
Tags: Collaborations, Collective Brands, fall 2010, Gap, Gap + Keds, Keds, limited edition, sneakers
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READER COMMENTS

(1)Add A Comment

MLB Jerseys, 8-07-2010, 10:04PM

2 stars vote downvote upReport
MLB Jerseys

Arizona Cardinals Onitsuka Tiger came together with
Atlanta Falcons German Brand Koi Club to
Baltimore Ravens collaborate on a pair of Lay Up 72,
Buffalo Billswhich, as the name suggest,
Carolina Panthers was originally released during that year.
Chicago Bears With a very easy to look
Cincinnati Bengals at nylon upper that hosts
Cleveland Browns great accents like the Japanese
Dallas Cowboys symbol for ‘intense’ & ‘love’ the
Denver Broncos shoe also features great orange
Detroit Lions accents via its laces and
Green Bay Packers other subtle detailing.
Houston Texans With a deep affection for
Indianapolis Colts the peaceful fish it’s named after,
Kansas City Chiefs the sole hosts a graphical
Minnesota Vikings representation of the Koi to
New England Patriots round this model out nicely.
New York Giants You can find the limited
New York Jets kicks now in Sweden at nikemax
Oakland Raiders Nike Sportswear is showing the
Philadelphia Eagles lady sneakerheads love,
Pittsburgh Steelers as they’ve just released
San Diego Chargers two colorways in the Nike
San Francisco 49ers Sweet Classic High.
Seattle Seahawks Together they make up
St. Louis Rams the Jersey Pack,
Super Bowl Merchandiseas each is constructed from
Tampa Bay Buccaneersjersey cotton material.
Tennessee TitansThe first features a flint
Washington Redskins grey and pink design,
Miami Dolphins along with blue accents,

MLB Jerseys while the second sports a black
Arizona Diamondbacks and purple design with yellow accents.
Atlanta Braves Look for them now at
Baltimore Orioles Boston-based Concepts
Boston Red Sox Nike doesn’t waste any time,
Chicago Cubs as they’re already releasing new
Chicago White Sox designs in their Fall and
Cincinnati Reds Winter silhouettes.
Cleveland Indians Here we feature a new colorway
Colorado Rockies in the Nike Woodside Hiking Boot,
Detroit Tigers which combine the classic duck
Florida Marlins boot design with some
Houston Astros of Nike’s own style.
Kansas City Royals This particular sports a premium
L.A. Dodgers brown leather upper,
Los Angeles Angels of Anaheim as well as a rubber toe
Milwaukee Brewers and wrapping. You
Minnesota Twins can pick up a pair now at
New York Mets Vans goes the lifestyle route with
New York Yankees this new Chukka Buckleback in Brown.
Oakland Athletics The rustic upper is constructed of leather
Philadelphia Phillies and canvas with suede along for
Pittsburgh Pirates the ride giving this tonal
San Diego Padres shoe a very unique look.
San Francisco Giants The use of the materials
Seattle Mariners is what is clutch about this
St. Louis Cardinals pair with the leather toe and
Tampa Bay Rays Gear suede heel bookends the canvas panels
Tampa Bay Rays that are trimmed in both suede
Texas Rangers and leather. Golden eyelets also
Toronto Blue Jays add a great touch while a
Washington Nationals fleece lining is a definitely nice touch.

NBA Jerseys The ankle buckle adds a touch of
Atlanta Hawks style while a white outsole
Boston Celtics definitely gives it a unique look.
Charlotte Bobcats These will be available in August.
Chicago Bulls The Nike Air Trainer Max ’91
Cleveland Cavaliers Grey Stone/Medium Yellow has
Dallas Mavericks barely hit shelves and it seems that
Denver Nuggets another colorway has been fired off
Detroit Pistons that people are sure to love.
Golden State Warriors The winning combination of
Houston Rockets Black/Varsity Red make their appearance
Indiana Pacers on this upper in a very striking silhouette.
Los Angeles Clippers The red may only be
Los Angeles Lakers found on the ankle,
Memphis Grizzlies heel, swoosh and strap
Miami Heat but it certainly does not take
Milwaukee Bucks a back seat to the black nubuck
Minnesota Timberwolves or white midsole.
New Jersey Nets These are now at select
New Orleans Hornets retailers including Politics.
New York Knicks The Nike RT1 High is a shoe
Orlando Magic that got immense love last
Philadelphia 76ers year on and offline.
Phoenix Suns Seems that they were on the
Portland Trail Blazers feet of everybody who was
Sacramento Kings somebody and never failed
San Antonio Spurs to disappoint.
Seattle SuperSonics Well in that barrage of new
Toronto Raptors shoes there was a pair that
Utah Jazz didn’t get to be seen and
Washington Wizards hopefully will find their way

NHL Jerseys out of the closet sometime soon.
Anaheim Ducks The upper is done in Olive
Calgary Flames leather with a thick nubuck ankle
Columbus Blue Jackets in the same color.
Florida Panthers Brown is found on the sole
Montreal Canadiens in an almost translucent gum
New York Rangers appearance and Volt can be found
Pittsburgh Penguins on not only the outsole but
Toronto Maple Leafs also the laces and stitching.
Atlanta Thrashers The colorway is neutral yet
Carolina Hurricanes still spiced up by the Brown
Dallas Stars and Volt which makes a
Hartford Whalers very versatile shoe.
Nashville Predators Dustin Dollin’s skate shoe
Ottawa Senators is set to release later this
San Jose Sharks year in a few color ways and
Vancouver Canucks we are getting a glance at them
Boston Bruins first hand with his new DDSpawn.
Chicago Blackhawks The sneaker features a suede
Detroit Red Wings construction with a patent leather
Los Angeles Kings perforated side panel.
New Jersey Devils A midfoot strap is there to
Philadelphia Flyers secure those lateral moves and
St. Louis Blues to add a bit of flash to the
Washington Capitals whole shebang gold is stitched
Buffalo Sabres around the ankle culminating in
Colorado Avalanche the lone top eyelet. Look for
Edmonton Oilers these to release in black,
Minnesota Wild blue, purple or red.
New York Islanders As players for the USAB
Phoenix Coyotes both Chris Bosh and Lamar Odom
Tampa Bay Lightning have some pretty sweet PE’s
World All Stars on the way.

Reply »

 
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