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NARS Launches Makeup How-To Videos on Facebook and YouTube

by Lisa Schweitzer (Subscribe to Lisa Schweitzer's posts)
Posted Mar 15th 2010 at 10:00AM  
1 Comment
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NARS Cosmetics Marc Jacobs Fall 2010 Fashion Show Face Chart

A NARS look created for Marc Jacobs Fall 2010 Fashion Show. Photo courtesy of NARS

When we see runway makeup we love -- and NARS always falls into that category -- we try to recreate it, but usually fail miserably. If only we could watch a tutorial video showing us exactly which products, brushes, and techniques to use and how.

Our wish has been granted!

NARS is launching a "Runway, Real Way, Nars Way" project that will be released on YouTube and Facebook, WWD reports.

"Created backstage at the designers' New York shows in February, the 40-second videos are intended to show consumers how to create wearable versions of each of the looks in three steps apiece. NARS makeup artists Jenny Smith, Uzo and Jane Richardson demonstrate the techniques on women from the NARS marketing department, using the brand's products available in stores and online."

Hopefully, this project will extend to looks from other shows and seasons, so we can really hone our skills.

Want to stand out in shimmer makeup this spring? Click here for pro tips on how to wear it without going overboard!
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Filed under: Beauty, News, Makeup, Fashion Week
Tags: Facebook, Fall 2010 Fashion Week, Fall2010FashionWeek, Jane Richardson, Jenny Smith, makeup tutorial, Nars, Nars Cosmetics, New York Fashion Week, New York Fashion Week Fall 2010, Runway Real Way Nars Way, Uzo, YouTube
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READER COMMENTS

(1)Add A Comment

SueSays, 5-01-2010, 3:41AM

2 stars vote downvote upReport
SueSays

I recommend NARS trying http://www.maycup.com for makeup videos.

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