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Olay Professional Pro-X Line Is More Effective Than Prescription Anti-Aging Cream, Study Finds

by Grace Gold (Subscribe to Grace Gold's posts)
Posted Mar 15th 2010 at 1:00PM  
46 Comments
Share

Olay Professional's Pro-X line of anti-wrinkle products. Photo: Courtesy of Olay.

Promises of dramatic, age-defying results coupled with perfectly, poreless-faced ads aren't anything new to the skincare industry.

But Olay Professional had a scientific study published in a recent issue of the British Journal of Dermatology to support its positioning as one of today's leading brands in anti-aging skincare.

The study -- conducted by researchers at parent company, Proctor & Gamble, in collaboration with clinical physicians at Columbia University and the University of Miami -- showed that 58% of the 196 female participants experienced more of a visible change in skin wrinkles using Olay's new Professional Pro-X line than the group using tretinoin, which is found in popular anti-aging prescription cream Renova.

Those pesky lines around the eyes improved for some, too. Seventeen percent of women experienced a reduction in eye wrinkles with Olay as opposed to 11% with a tretinoin prescription. And we're not talking the barely-there expression lines of some baby-faced 20-year-old. Participants were all between the ages of 40-65, possessing moderate to moderately severe wrinkling.

The participants were examined via high-resolution digital imaging, marking one of the first studies of its kind to compare an over-the-counter drugstore item with a prescription grade product. The eyebrow-raising results even inspired a Time article debate on whether or not such a seemingly active product should be available on your drugstore shelf.

Retailing for $42-$62, Olay's Professional Pro-X line of creams, lotions and eye treatments are among the highest priced skincare products in drugstores. But between the Brit Journal of Dermatology study and a past Consumer Reports finding which rated the line as the number one brand among both mass and luxury skin products, we're pretty impressed with the way Olay appears to deliver on its promise.

Our suggestion? Buy your Olay at a drugstore like CVS that has a beauty return policy so you can get your money back if your skin doesn't live up to the reported hype.

And check out the latest trend in at-home skincare -- spa-grade devices.
Read All Comments
Filed under: Beauty, News, Skin & Body
Tags: anti-aging, British Journal of Dermatology, Olay, Olay Professional, Olay Professional Pro-X, over-the-counter, Proctor and Gamble, Renova, scientific study, skincare, Tretinoin
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READER COMMENTS

(46)Add A Comment

Madelyn, 3-16-2010, 7:49AM

3 stars vote downvote upReport
Madelyn

It's too bad Oil of Olay continues to test on animals. Will not use their products until they STOP.

Reply »

KOZ, 3-16-2010, 12:51PM

Half a star vote downvote upReport
KOZ

Who would you rather them test on HUMANS

»

johnl, 3-16-2010, 5:18PM

2 stars vote downvote upReport
johnl

Let's test everything on Madelyn.

»

Therese, 3-17-2010, 2:24AM

2 stars vote downvote upReport
Therese

I take it your parents are still alive.

»

brenda, 3-26-2010, 11:49PM

2 stars vote downvote upReport
brenda

I was going to buy this Olay stuff, I am so glad I read your comment that they test on animals..now I will not buy anything from them. Thank you!

»

Katy Decker, 3-16-2010, 7:59AM

3 stars vote downvote upReport
Katy Decker

Unfortunately, Olay products have parabens in them which have been shown to cause cancer. I personally have stopped using any product with any form of paraben regardless of how good they are at reducing wrinkles. If more women refused to buy these products, the cosmetic industry would stop adding parabens.

Reply »

Lorna, 3-16-2010, 8:50AM

3 stars vote downvote upReport
Lorna

I'm convinced the best anti-aging, anti-wrinkle cream is something that's been around forever - Pond's Cold Cream. I've tried almost everything on the market over the past several years, and Pond's works the best, at least for me. Plus it's very affordable!

Reply »

vickie, 3-16-2010, 2:29PM

3 stars vote downvote upReport
vickie

my mother used ponds everyday of her life and she had no wrinkles........

»

Webnag, 3-16-2010, 3:54PM

2.5 stars vote downvote upReport
Webnag

My grandmother, who was a nurse, had the most beautiful skin and she used all vegetable Crisco. She also used it on her hands with white cotton gloves at night while she slept. She had no wrinkles at all and she lived to be 89. She said it was all natural and no additives.

»

Jim in AR, 3-16-2010, 9:11AM

2.5 stars vote downvote upReport
Jim in AR

So, all these doctors at Columbia University and the University of Miami have dedicated their lives to the study of whether 58% of women prefer the face grease made by the company paying for the research, instead of say finding a cure for cancer or world hunger. Their moms must be so proud of them.

Reply »

Joan, 3-16-2010, 11:56AM

3 stars vote downvote upReport
Joan

They are if they're wrinkled ...

»

ScarlettsMom, 3-16-2010, 9:35AM

3 stars vote downvote upReport
ScarlettsMom

Olay tests on animals. How many animals suffered so women could 'look' wrinkle-free - hint - it doesnt' last forever! Those animals that are suffering should be let go! L'oreal, Clairol, Olay, just to name a few. Go to http://www.peta.org and see the rest that test on animals!

Reply »

Therese, 3-17-2010, 2:26AM

2 stars vote downvote upReport
Therese

I take it that your parents are still living...

»

julie, 3-17-2010, 2:54AM

2 stars vote downvote upReport
julie

THANKS FOR THE HEADS UP!! i WILL NOT USE PRODUCT THAT HOLD HELPLESS ANIMALS TO SUFFER..

»

Candie, 3-16-2010, 10:37AM

3 stars vote downvote upReport
Candie

You use animals for testing and I will not buy your any of your products !!!!!

Reply »

Victor, 3-16-2010, 10:38AM

2 stars vote downvote upReport
Victor

skin appearance has so much to do with what you eat and how you stay hydrated!!.. I find that making my own food helps me to control what I eat... but i never felt like cooking.. my friend bought me this hilarious cookbook that made me want to jump back in the kitchen and gave me the motivaton.. I can't tell you the name though.. cause the cyber police will hunt me down and crush my mouse.. but if you want a good laugh.. and aren't easily offended.. google "whipped & beaten Culinary Works"... but seriously.. don't go if you can't take a good joke.

Reply »

Bianca, 3-16-2010, 10:52AM

3 stars vote downvote upReport
Bianca

WE GET IT. It's called ANEW!! Now get offline and start ringing those doorbells!!

Reply »

BigTinyLittle, 3-16-2010, 10:58AM

3 stars vote downvote upReport
BigTinyLittle

Since it's an anti-wrinkle cream and you test on animals, do you prefer the Shar Pei?

Reply »

cheryl, 3-16-2010, 11:50AM

3 stars vote downvote upReport
cheryl

OIL OF OLAY IS FULL OF CANCER CAUSING CHEMICALS.

Reply »

janet, 3-16-2010, 11:53AM

3 stars vote downvote upReport
janet

Sorry but animal testing is a fact of life. If you use medicines they had to be tested on animals. If you take hormones for menopause, Premarin, for example, comes from pregnant mares that are subjected to extreme conditions. If you use leather products, remember, they come from the same slaughterhouses that subject ALL animals to cruel methods of slaughter.

PETA is no stranger to animal brutality. They gassed several thousands of dogs, cats, puppies and kittens on their own facility. The I.R.S., is currently seeking to revoke their tax exempt status. For the truth about our own homegrown terrorist organization called PETA go to petakillsanimals.com.

Unless you do not use any cosmetics, medications, food and clothing from any animal it is hypocritical to single out this company.

Reply »

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