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Angelina Jolie's Secret Way To Cover Tattoos

by Grace Gold (Subscribe to Grace Gold's posts)
Posted Mar 23rd 2010 at 8:00AM  
26 Comments
Share

Angelina Jolie often needs to cover tattoos like this one for movie roles. Photo: Getty Images

Ever wonder how Angelina Jolie covers her 13 (known) tattoos for movies and photo shoots?

The secret is Cover FX - a full-coverage foundation.

In fact, we hear the Hollywood A-lister is such a fan of the products that she recently sent first hubby - Brit actor Johnny Lee Miller - to Cover FX for help concealing his over a dozen tattoos while filming a movie.

The Toronto-based beauty brand celebrates its tenth anniversary this year of covering everything from acne and rosacea, to a slew of inked-up celebs who need to look flawless for sexy shower and love scenes. The full-coverage foundation is one of the only products on the market that can cover bright port wine birthmarks and vitiligo, or the chronic white patches of skin that Michael Jackson was famously known for enduring.

"We're not a fashion brand. Editors always ask me what the newest trend is, but there is no new skin color! We're about being a healthy, true cosmecuetical. Our products are free of oils, parabens, fragrance and anything else that could irritate super sensitive skin," says Jenny Frankel, Co-Founder of Cover FX - and a chemical engineer with over 15 years of formulation experience, including work for M.A.C. Cosmetics.

From all-natural mineral foundation to concealer and setting powder, Cover FX aims to have a product for everyone.

"When we created the brand, we wanted to be able to color match anyone who walked through our door," says Co-Founder Lee Graff.

Cover FX's full-coverage foundations come in every shade & texture. Courtesy photo.


We watched as a rosacea customer demonstrated the product on half of her face; she had bright red and full Santa-like cheeks that looked painfully hot to the touch. A few brush swipes, and she was completely concealed and neutralized in a non-cakey way, to the wows of the audience. "If there's a fire in the house, I'm grabbing this foundation first. And then my husband!" she quipped.

While Cover FX's line is comprised of every kind of foundation, concealer and primer imaginable, look for a new acne kit to debut in Sephora come May. It'll include a matte acne treatment foundation primer, concealer, powder and makeup cleanser solution, so that clients dealing with breakouts won't have to worry that their makeup is exacerbating the issue.

And Angelina Jolie isn't the only star in on the secret. Kim Kardashian, Cate Blanchett, Keira Knightly, Hilary Duff and much of Bollywood turns to the brand for their super demanding coverage needs.

We hope Michelle "Bombshell" McGee gets the memo.

Watch the video below for makeup artist Carmindy of TLC's "What Not to Wear" tips on using concealer to cover up any flaw.


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Filed under: Beauty, News, Makeup
Tags: angelina jolie, angelina jolie tattoos, AngelinaJolie, AngelinaJolieTattoos, celebrity tattoos, CelebrityTattoos, Cover FX, CoverFx, tattoo, tattoo cover up, tattoo coverage, tattoo removal, TattooCoverage, TattooCoverUp, TattooRemoval
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READER COMMENTS

(26)Add A Comment

Brian, 3-23-2010, 10:16AM

2.5 stars vote downvote upReport
Brian

Must be good if it can cover up ink!

Brian @ www.thecelebritycafe.com

Reply »

denise, 3-24-2010, 10:12AM

3 stars vote downvote upReport
denise

They should do the demonstration on someone without a flawless complexion then maybe it would be more believable.

Reply »

Norm, 3-24-2010, 9:46AM

Half a star vote downvote upReport
Norm

Tottoos are a sign of ignorance and sleaziness.

Reply »

mel, 3-24-2010, 6:37PM

1 star vote downvote upReport
mel

i disagree with u on that some very smart peopele have tatoos ive seen nurses ,lawyers doctors and such. some tatoos are a very fine piece of art.now i have seen that are totaly disgusting and sloopy.

»

Evelyn, 3-24-2010, 10:55AM

2.5 stars vote downvote upReport
Evelyn

Hey Norm, Tattoos are NOT a sign of either ignorance OR sleaziness. My husband is of Taino descent. They are the indigenous people of the Caribbean who have been portrayed in our history books as "naked savages". They were there when Columbus landed and enslaved them, murdered many and stole their land. It is a proud cultural heritage to tattoo yourself in this culture to indicate your belonging to the group, your particular family, your standing in the tribe and details of your life. These type of tattoos are a source of cultural identification and have been used by indigenous peoples from all over the globe for thousands of years. YOU may not like tattoos, so don't get any, but do not judge others who do. Live and let live.

»

mary, 3-24-2010, 11:15AM

2 stars vote downvote upReport
mary

ignorance is not being able to spell tattoos,lol i love mine and if i need help with hiding some of my flaws i would like to try it.is it only for hollywood people?the didn't say was us normal people could get it

»

dc3dale, 3-24-2010, 11:17AM

2 stars vote downvote upReport
dc3dale

"mel" your remark needs no comment but thanks anyway's for the laughs. "Otispup" maybe "Norm" intentionally spelled "Tottoos" that way... take a look, forest for the trees and all. BTW did you just pass judgement on others for being judgmental??? Oh the Irony, "I just can't stand Judgmental People!" "Evelyn" you just keep telling yourself that, after awhile it will become truth, to you, for you. Good luck to you in Tainoland. Hopefully third times the charm on getting this to reply to "Norm".

»

Be7h4ny, 3-24-2010, 8:01PM

3 stars vote downvote upReport
Be7h4ny

Norm, do you know the diffrence between people with tattoos and the the people with out? The people with tattoos don’t care if you don’t have any.

»

Julie, 7-13-2010, 4:28PM

2 stars vote downvote upReport
Julie

No, Norm, actually judgmental comments like yours are the classic signs of ignorance and sleaziness.

»

Tooki, 3-24-2010, 10:06AM

3 stars vote downvote upReport
Tooki

I just don't understand why people want to mark up their bodies like that. Especially those who use their bodies to making a living. Wouldn't it be easier not to have tattoos than having to cover them up all the time?

Reply »

Laura, 3-24-2010, 11:38AM

2.5 stars vote downvote upReport
Laura

I agree. It is better to have a temporary tattoo than a permanent one but then you have to keep paying for it. Unless you use this product. I am glad they came out with it anyway.

»

dc3dale, 3-24-2010, 10:36AM

2.5 stars vote downvote upReport
dc3dale

I'm used to guys with "tats" ("Would you like some fries with that?") but if a Lady is trying to look "flawless" maybe she shouldn't get the tattoo in the first place? A first impression that you're stupid and trashy (quick with some class catches my eye in a positive way, the opposite of tattoos) isn't always putting your best foot forward Angelina. Unless of course you're Trying to portray a skank... for the "Movies" and all.

Reply »

Laura, 3-24-2010, 11:36AM

2.5 stars vote downvote upReport
Laura

I personally do not like them. Most people do it as a form of rebellion, some of them like the artwork and some just want the attention or the repuation of being bad. Most tattoo artists are really good. I hate to say this but no matter how intelligent you are or how rich you are tattoos still make them look less than what they are. My husband and 2 of my sons have tattoos and though I love them I don't agree with their choice. Just wait until they get old and wrinkly. Pretty soon the rebellious ones are the ones who are not wearing them.

Reply »

Laura, 3-24-2010, 12:04PM

2 stars vote downvote upReport
Laura

And let me add this, when I married him he did not have any tattoos. He got them later on even though I was against it. But it wasn't a major issue.

»

dvdlbt1, 3-24-2010, 11:31AM

2 stars vote downvote upReport
dvdlbt1

I think that it is great that people can express themsleves this way!

American Freedom of Self Expression !

People should be allowed to "Make a Statement"!

I stood behind a fella in a line at a Convienance store the other day!

He had his Head shaved and a Pair of Eyeballs Tatooed to the back of his Melon!

He Made his statement and I am still Laughing a year later!

I'll bet that Clinches the Deal at a Job interview, the moment he gets up to leave!

Thanks For The "Entertainment"!

Reply »

Len, 3-24-2010, 11:35AM

2.5 stars vote downvote upReport
Len

Why get them, and then cover them up? If you think they look so good, show them off.

Reply »

n, 3-24-2010, 12:01PM

2.5 stars vote downvote upReport
n

I personally wouldn't put a tattoo on my body...not because I don't like them...but the fact i have this phobia of when i get older and wrinkle my tattoo would look awful...haha...not sexy...haha...I find tattoos AMAZING, truly work of ART!! my son has 6 tattoos, and I'm always amazing how beautiful they can be...as for the person that comment on the intellegence of a person with tattoos, you showing your ignorance...you are judging ppl...so, not cool...my son, is a Doctor, and every tattoo he has a meaning for him...

Reply »

Joe, 3-24-2010, 12:31PM

3 stars vote downvote upReport
Joe

Why do you have a tattoo if you want to cover it up? That says it all. I saw a older woman at the beach with her children covered with tattoos and she looked disgusting.

Reply »

lili, 3-24-2010, 1:28PM

3 stars vote downvote upReport
lili

One may not like tattoos. Thats a personal choice. but to judge people so harshly for having them seems unfortunate. I can simply say that being so judgemental is more harmful to the person who is judging than to the people he judges. Judgemental / mean spirited thoughts and words are like a toxin. A toxin that harms the holder of the thoughts. A toxin that often spawns more judgement as people defend themselves and others. when judgemental thoughts are present, no one wins.

Reply »

Laura, 3-24-2010, 2:06PM

2 stars vote downvote upReport
Laura

It is not wrong to pass judgement on someone. We pass judgement everyday. We have a free will to think and say what we like but it doesn't make it right either. It is only harmful if you take that judgement and put it into action like physcially or emotionally hurting them. Or when we let that judgment grow within ourselves and let it rule our actions. In this day and age people are way too sensitive. They can't even handle the truth. People have a right to make choices but they also have the right to not to agree with those who make them. Remember the Golden Rule: DO UNDER OTHERS AS YOU WOULD HAVE THEM DO UNTO YOU. Respect others as you would like to be respected.

»

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