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Lane Bryant Parent Company Charming Shoppes to Close Up to 120 Stores This Year

by Bee-Shyuan Chang (Subscribe to Bee-Shyuan Chang's posts)
Posted Mar 31st 2010 at 2:46PM  
81 Comments
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Lane Bryant brushstroke ruched T-shape top Spring 2010

Lane Bryant brushstroke ruched T-shape top from the Spring 2010 collection. Photo: LaneBryant.com

Is the plus-size market, er, downsizing?

Charming Shoppes, Inc., the plus-size specialty retailer with up to 2,121 stores nationwide -- including Lane Bryant, Fashion Bug, and Catherines chains -- announced plans that it would close 100 to 120 of its branches this year.

The announcement comes on the heels of a tough 2009 -- the Pennsylvania-based company closed 160 stores just last year.

Jim Fogarty, president and chief executive officer of Charming Shoppes, is trying to keep things positive.

"Our first-quarter 2010 to-date same-store sales comp through eight weeks was approximately (4) percent, which, while still negative, reflects improvement across all of our brands from our fourth-quarter comps and progress in our Spring assortments," Fogarty said in a release to investors yesterday.

"Further, our Internet business was up 35 percent in that same time period, benefiting from the August launch of our new Web sites and the February launch of our universal shopping cart linking our four apparel Web sites," he added.



The mixed news hasn't been enough to stop the cost cutting. For 2010, closing underperforming stores will cost Charming Shoppes about $7 to $9 million, but in the long run, the plan is expected to save the company beaucoup bucks.

As for plus-size gals, there's still a bright light in the style market: More fashion magazines are casting curvy ladies for their covers.
Read All Comments
Filed under: Fashion, News, Designers & Brands, Shopping
Tags: catherines, Charming Shoppes, cutting costs, downsizing, fashion bug, lane bryant, plus-size, Plus-Size Fashion, retailers, store closings
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READER COMMENTS

(81)Add A Comment

Evelyn, 4-01-2010, 2:44PM

3 stars vote downvote upReport
Evelyn

Maybe if their stuff weren't so expensive, people could afford to and would buy it. But with great alternatives such as Macy's and Wal-Mart covering all price ranges - why would anyone go to Lane Bryant and spend $49 on a top??

Reply »

Lynn, 4-01-2010, 3:50PM

3 stars vote downvote upReport
Lynn

I agree with Evelyn. Lane Bryants clothes are just way to high. $49 for just a regular top! Woman's world sells the same clothes but at alot less when you buy on line.

»

meshelle, 4-01-2010, 5:20PM

3 stars vote downvote upReport
meshelle

My daughter loves LB! Their clothes are just too freakin pricey. You can do better at places like wal-mart.

»

Tiffany, 4-01-2010, 5:51PM

3 stars vote downvote upReport
Tiffany

I totally agree im a plus sized girl & when you go in the store be prepared to spend big $$.Walmart is starting to sell some nice things

»

Michelle, 4-01-2010, 7:02PM

3 stars vote downvote upReport
Michelle

I totally agree. We are in a recession here and I cannot afford to pay $45 + for a top!

»

Heather, 4-01-2010, 8:01PM

2.5 stars vote downvote upReport
Heather

Lane Bryant priced themselves out of the market and don't even offer a quality product for the price. I'm not even to get into their utter lack of style. I'll stick with Old Navy, and whatever IS decent at LB winds up in TJ Maxx at a thenth the price in a few months anyway.

»

Alison, 4-01-2010, 3:12PM

3 stars vote downvote upReport
Alison

No! I love LB products. There is a reason they have tops in the $20-40 range, its not cheap crap like at Wal-Mart, which pills and falls apart in a matter of washes. I love the atmosphere and friendliness of my local store, by far better than the large department stores where you have to hunt through racks, or God-forbid, going to the local Wally-world, where the creatures you encounter while shopping should cause you to think deep about the item you may put on. I've got some wonderful wardrobe staples from LB, and it is just not the same to shop online! I want to be sure I like the cut and fit of a garment, and don't need a different size than you might ordinarily buy.

Reply »

Tricia, 4-01-2010, 5:27PM

3 stars vote downvote upReport
Tricia

Your kidding right? LB USED to have quality clothing (I have items that I bought over 10 years ago that still look new!) and I was happy to pay a heftier price for them. Their clothes now are CRAP. Wires in bras break or poke out of the side, and the fabrics in their tops pill after 1 wearing! I still occassionally buy things from there out of sheer desepration, but if I'm going to only be able to wear something 3 times before it looks horrible, I'd rather buy something from Wal Mart that onyl cost $10!

»

bonan, 4-01-2010, 3:33PM

3 stars vote downvote upReport
bonan

As an older woman, I find LB clothes much too young for me. I like the simple classic lines. I do like their bras. However I have a hard time shopping at our local store because of the lack of help from the sales people. I explained to one young thing that because of knee problems I could not bend and the bras I wanted were on the bottom row. Could sh help? After snarling at me, she literally threw three bras at me and walked away. There was no other custumore in the store. Needless to say I didn't buy and I never went back.

Reply »

Ruth, 4-01-2010, 3:37PM

3 stars vote downvote upReport
Ruth

I love shopping at LB but last year both of the shops close to home stopped carrying most of their more casual offerings. I also noticed more of their garments requiring special cleaning. I think maybe they messed up assessing the market in my area.
It is true that their clothes are usually better quality and more stylish also.
Recently a petite friend went shopping with me at a local department store. She had never been in the "Womens" department before. The first thing she said was "What happened to all the pretty colors?" followed by "Who would wear these ugly clothes?". I think LB recognized our desire for current styles, colors and prints much better than most retailers of large sizes. As for Walmart you get exactly what you pay for and the clothes are cheap, shoddy, and ill fitting.

Reply »

Marie, 4-01-2010, 11:31PM

2 stars vote downvote upReport
Marie

EXACTLY! What is with the designers or maybe it's the store buyers. Just because we wear larger sizes doesn't mean we want to wear dark colors or dowdy styles. I want to dress like everyone else, just larger. And don't even get me started on the ugly swim suits-black, dark blue and those horrible large flower prints!! UGH!

»

leslie, 4-01-2010, 3:44PM

3 stars vote downvote upReport
leslie

i do like their clothes, but i wish their products were a little more reasonable in price.

Reply »

Heather, 4-01-2010, 3:40PM

3 stars vote downvote upReport
Heather

I have bought clothes for years from LB, and very little in the past 18 months because of 3 reasons: 1-My size goes out of stock very quickly and they don't get more in; 2-For some reason, the shirts have become THIN to the point where you need a cami underneath... sorry but phat girls don't like to layer and 3- Their Right Fit Jeans are constantly out of sizes and the obly colors left are black and some dark denim wash, both of which the dye makes them STINK. Doesn't surprised me that stores are closing, the last time I was in one in January, the manager was rude.

Reply »

girlscout14, 4-01-2010, 3:43PM

2 stars vote downvote upReport
girlscout14

With the rise of a plus size line at Forever 21- Lane Bryant's fashions are just way out of date. Especially for us 20 something gals! I never liked their clothes there.

Reply »

leslie, 4-01-2010, 3:46PM

2 stars vote downvote upReport
leslie

i love forever21. i could spend all my money there if i could.

»

clownaroundtown, 4-01-2010, 3:46PM

2.5 stars vote downvote upReport
clownaroundtown

I am a large woman, married to a large man. We both are professionals and have to dress nice everyday. LB, Macy's etc were just too expensive and yes I agree on the Wallymart comment. I started buying our clothes on line from EBAY. We can get $60.00 dress shirts and $100.00 dress pants for around $10.00. I use the same ebay store over and over because I trust them and they are very fair if I need to return something. I will post their shop name if anyone would like.

Reply »

Kristina, 4-01-2010, 4:28PM

3 stars vote downvote upReport
Kristina

i would love to know the name of the store you and your husband shop at!

LB is uber expensive, and the only thing I love about them is their bras! Catherine's is full of "older" styles that just don't appeal to me.

I mainly shop at The Avenue now, but even their clothes are so ugly and the fashions the last few seasons have really looked ugly!

»

misfit123, 4-03-2010, 10:33AM

2 stars vote downvote upReport
misfit123

Kristine,
the ebay store is stores.ebay.com\robandrachelswarehouse. they are always adding new inventory. they are super fast with shipping and something else that I like ... they only ship Priority Mail, so I get my stuff super fast! Good luck and happy shopping!

»

zephyer, 4-03-2010, 7:29PM

2 stars vote downvote upReport
zephyer

Yes - Please post the E-Bay Store Name!
I am always looking for good E-Bay stores.
Thanks for the offer.

»

misfit123, 4-01-2010, 3:50PM

2.5 stars vote downvote upReport
misfit123

Please post the store name. I am always looking for brand name clothes for my husband. Thanks.

Reply »

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