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Naturopathica Launches Organic Educational Website, New Eco-Cert Products (and you get 15% off!)

by Courtney Dunlop (Subscribe to Courtney Dunlop's posts)
Posted Apr 14th 2010 at 11:00AM  
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naturopathica

A new product from Naturopathica. Photo courtesy of Naturopathica


15 years ago -- long before the natural and organic beauty boom -- massage therapist, esthetician and herbalist Barbara Close launched the botanical-based, apothecary-style skin and body care brand Naturopathica, and became a pioneer of holistic, natural remedies for everyday self care.

Now the brand is looking to vamp up their position as a natural beauty leader by re-branding with new, sustainable packaging, newly EcoCert-certified products, and a revamped website, at which you can search for products by personal preference (EcoCert-certified, vegan, gluten-free, naturoceutical).

At Naturopathica.com you can find an ingredient glossary that explains the purpose of botanical ingredients, and wellness rituals with instructions on how to create healing spa treatments at home.

You can also get some insight on the care that goes into their formulas in the "Artisanal Sourcing" section.

"If you're like me you probably want to know the origin of what you're putting on your body. Whether an ingredient comes from a local farm or industrial distributor is an important indicator of quality. We seek to buy our raw materials in small batches from artisans, herbalists and local farmers whom I know by name," says Close.

In addition to the website, this spring Naturopathica launched four new products: Arnica Muscle Gel, Pear Fig Polishing Enzyme Peel, Vitamin K Brightening Eye Serum and Sweet Lupine Cleansing Cream.

To celebrate the re-branding, new products and new website, Naturopathica is offering StyleList readers 15% off online purchases! Simply use this code at checkout: abetterbeauty

Now it's time to "spring green" your makeup!
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Filed under: Beauty, News, Skin & Body
Tags: Barbara Close, BarbaraClose, natural, natural beauty, NaturalBeauty, Naturopathica, organic, organic skincare, OrganicSkincare, SkinCare
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