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Ann Taylor Vintage Floral Sheath Dress Sells Out

by Lisa Marsh (Subscribe to Lisa Marsh's posts)
Posted May 6th 2010 at 6:05PM  
27 Comments
Share
ann taylor floral lace sheath dress

Hilary Rhoda in Ann Taylor's must-have summer sheath. Photo courtesy of Ann Taylor

You've seen its picture in the window, but that may be the only place you'll see Ann Taylor's Vintage Floral Sheath Dress.

The sleeveless sheath, seen now on Milla Jovovich in the chain's window displays, and on Hilary Rhoda (left), has sold out in New York stores in a record two days.

What's more, 11 of these dresses have turned up on eBay, where bidders have pumped the $198 retail price to up over $200, with one dress already at $300 -- and there's another day of bidding left!

The good news is that the company is mobilizing to get more of these apparent must-have dresses in stores.

There are 100 additional Vintage Floral Sheath dresses that will be available through a flash sale as early as next week -- definitely in time for Memorial Day cookouts.

Check back here for the latest on this sellout.

Meanwhile, read about Ann Taylor's new look.
Read All Comments
Filed under: Fashion, News, Designers & Brands, Shopping
Tags: ann taylor, dresses, ebay, lace, sellouts, Vintage Floral Sheath Dress
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READER COMMENTS

(27)Add A Comment

CMG, 5-07-2010, 5:58AM

3 stars vote downvote upReport
CMG

this is a very pretty dress and looks comfy airy and light weight, but a tad high, for alot of our budget's.

Reply »

ben, 5-07-2010, 4:31PM

Half a star vote downvote upReport
ben

If the dress Ann Taylor is wearing is sold out, I want hers and to make it easy, I'll take it off her myself.

»

Olivia, 5-07-2010, 8:45AM

3 stars vote downvote upReport
Olivia

Hmm....$198 for what looks like my grandmother's old tablecloth.

Reply »

Barbara, 5-26-2010, 2:03AM

2 stars vote downvote upReport
Barbara

Its So In demand Because it looks femine and Pretty, You dont really see many clothes this pretty anymore, Anne Taylor CXlothes are prettier than alot of The stuff Out there.I misss The pretty look in Clothes and dresses

Reply »

Anne Harrington, 5-07-2010, 9:06AM

2.5 stars vote downvote upReport
Anne Harrington

It does, it looks like an old tablecloth. Let me grab a piece of crap linen out of my aunt's attic and create a death line of fashion for all the snobs in my family who will pay thousands of dollars to wear it on a cruise to nowhere.

Reply »

Donna, 5-07-2010, 11:54AM

2 stars vote downvote upReport
Donna

You sound just like the "first" person listed on
any ones invitation list~~ stay home!
Let others enjoy themselves!

»

Annette, 5-07-2010, 9:39AM

3 stars vote downvote upReport
Annette

Lots of ladies all wearing the same dress..mmmm, sounds like a summer cocktail party nightmare.

Reply »

Bebe, 5-07-2010, 9:59AM

3 stars vote downvote upReport
Bebe

Ha! Catfight! =^.^=

»

Mur, 5-07-2010, 11:00AM

3 stars vote downvote upReport
Mur

I can't believe this ! I have that same dress from the days when it was first made. It's a gorgeous dress, and still wearable. We dressed our mannequin in it for an antique and classic boat show in Mt. Dora, Florida in March. She looked good in it. I have gained too much bum to wear it anymore. What a hoot !

Reply »

Angiebaby, 5-07-2010, 11:04AM

3 stars vote downvote upReport
Angiebaby

Good for Ann Taylor, especially from a business perspective! But for Memorial Day cookouts? That wouldn't work here in the South, what with the watermelon eatin' contest and the mud wrestlin'! Ahh haa ha! I'm sorry, but we just don't consider cook outs formal social occasions! (Just like we don't consider grillin' barbecueing!) But that would make a nice church dress the Sunday BEFORE the cook out or for a bridal/baby shower, date night, etc.!

Reply »

susan colby, 5-07-2010, 11:43AM

Half a star vote downvote upReport
susan colby

HEY YOU BIG DUMMY LISA MARSH !!!
THE WOMAN IN THE PHOTO IS NOT MILLA JOVOVICH
I BELIEVE IT IS MEGAN FOX ! WHY CAN'T THE AOL WRITERS GET THE FACTS STRAIGHT JOURNALISM IS A JOKE AT AOL

Reply »

kait, 5-07-2010, 12:06PM

3 stars vote downvote upReport
kait

You "believe" it is Megan Fox, and then you yell at them for not getting the facts straight. Right. Why don't you take a look at this:

http://www.stylelist.com/2010/01/22/milla-jovovich-to-star-in-ann-taylor-spring-ad-campaign/

....before you go making yourself look ridiculously silly. And stop typing in allcaps, that's annoying.

»

kait, 5-07-2010, 12:05PM

2.5 stars vote downvote upReport
kait

Really? That is probably one of the ugliest dresses I've ever seen. I don't understand it, but I also don't understand what possesses people to buy crocs, uggs, and other such ridiculously ugly things.

Reply »

WAlT, 5-07-2010, 11:50AM

Half a star vote downvote upReport
WAlT

I LOVE IT WHEN A FLANNEL WEARING SARA PALIN WORSHIPER SAYS LACE LOOKS LIKE A TABLE CLOTS. I BET IS DOES NOT LOOK AT THE BOWLING ALLEY OR AT WRESLING MATCHES.

THANK GOD I HAVE A WIFE SIZE 4 AND 5.8 FEET HIGH AT 62 YEARS OLD LOOKS DEVINE IN THESE STYLISH CLOTHES, HOWEVER WE USUALLY SHOPE A NORDIES HERE IN SEATTLE OR THE PRADO.

Reply »

Samantha, 5-07-2010, 12:34PM

2.5 stars vote downvote upReport
Samantha

I made a dress very similar (like mine better) in July 1965 for a BBQ/swim party. My lace was more intricate looking as I do agree this one reminds me of grama's tablecloth.

Reply »

vcubain, 5-07-2010, 3:46PM

3 stars vote downvote upReport
vcubain

I have that dress. I've had that dress for over 20 years.

Reply »

ivrygrl320, 5-07-2010, 1:22PM

2.5 stars vote downvote upReport
ivrygrl320

It is NOT Milla Jovovich or Megan Fox. I think it is Hilary Rhoda, who does look like 'if they mated'.

Reply »

karen, 5-07-2010, 2:10PM

2 stars vote downvote upReport
karen

The dress looks like it was made from a tablecloth or a throw you put on a bed. . . . . or something croched by your great Aunt Bessie. Yuck!

Reply »

ANNE, 5-07-2010, 2:18PM

3 stars vote downvote upReport
ANNE

Its a very pretty dress a bit to short for my taste, but live and let live I'm not the designer.
don't quibble over what the price of the dress is . In a month if not less there will be plenty of knockoffs and a lot less money to pay for the working class person.

Reply »

Chris, 5-07-2010, 2:31PM

3 stars vote downvote upReport
Chris

In 1968, I had a cute, lacey, dress that looked very much like this dress. Mine had long sleeves and it was machine washable. It was not a pricey dress, but, was one of my favorites.

Reply »

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