It looks like all those rumors were true! According to WWD, Giles Deacon has indeed been tapped as the new creative director of Emanuel Ungaro.
The 40-year-old British designer, who is highly adored by the likes of Kylie Minogue, Lily Allen, and other mega-watt celebs, has shown his own namesake line in Paris for the past two seasons. He is planning to present his first collection for Ungaro during Paris Fashion Week in October.
Deacon, who succeeds Ungaro's former chief designer Estrella Archs and "artistic adviser" Lindsay Lohan, will continue to design for his own line and his ongoing collaboration with British retailer New Look.
The hire of the well-regarded designer is good news for Ungaro, which has recently made more negative headlines for the questionable hire of Lohan, which was seen as a PR stunt, as well as the brand's rotating cast of chief designers (Peter Dundas, Vincent Darre, and Esteban Cortazar) who have come and gone since Ungaro retired in 2004.
"I'm totally aware and respectful of the pressure," Deacon tells WWD of the company's shaky history, "But at the same time, I've run my own business for eight years and worked in lots of places. I think as soon as you start worrying and thinking about that too much, you're not concentrating on doing good work, which is the most important thing."
Deacon says the work that he plans on doing will be a continuation of the legacy of Ungaro, including updating the brand's design signatures of big ruffles, polka dot patterns and bright fuchsia hues.
"I obviously don't want to infringe upon my own line, but I like things that are very feminine, lots of color, great prints, great quality, some unusual cuts," Deacon hinted at his new design direction. "All of those things that I like in the world of fashion design I'm going to bring to what I feel is appropriate for the Ungaro woman."
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