Looks like Lane Bryant is still feeling a tad touchy about last month's lingerie ad drama, in which the plus-size retailer accused Fox and ABC of a double standard for running a racy Victoria's Secret commercial while allegedly censoring a Lane Bryant ad starring a curvy model.
The company's Inside Curve blog has stirred the pot by posting a video featuring a lingerie-clad skeleton who smooches her reflection in the mirror as she raves about her "perfect bra made for perfect women, like me" -- which is "not for chubbies," MediaPost reports.
"Millions of supporters have expressed their views in a variety of ways and following is a poignant, albeit humorous work, that speaks to the cause of accepting beauty in all sizes," according to the Inside Curve.
We feel a mud wrestling contest coming on. But while the ad is lighthearted, it's not really Victoria's Secret's fault that TV networks took issue with the Lane Bryant ad. And we're sure Lane Bryant wouldn't take too kindly to a parody mocking their curvaceous models.
We've said it before and we'll say it again... it's about embracing all body types -- no bones about it.
Meanwhile, check out the body type diversity on Glamour's cover.