- We've said it before, we'll say it again: Dressing for sporting events is among fashion's trickiest conundrums. You don't want to look schlubby but you also don't want to be the girl teetering in 6-inch stilettos (paging Mrs. Beckham). The best way to avoid both? Classic T-shirt or tank and jeans. In this case, we picked two items that gave subtle shoutouts to the US team: William Rast's take on an American flag tank and always-Made-in-America Joe's Jeans.
- If you're ready to take your team spirit to the next level, you can make like the world's more hardcore footy fans and drape the flag Superman-style about your shoulders.
- Backpacks have been making a big comeback this season, and this Puma version was made for the World Cup. It's a great sporty alternative to lugging your purse to the bar.
- Puma also commissioned famous artist Kehinde Wiley to do a line of African-inspired clothing commemorating the first time that the World Cup is being held on the continent. The stylized pattern on these white and navy kicks will make them translate far beyond the Cup, and the trim cut makes your feet look smaller than other popular high-tops.