Tennis bracelets, anyone?
The French brand -- which has recently hired Alexa Chung to be the first female face of its fragrance -- will design five jewelry ranges running the gamut from bracelets and necklaces to bag and mobile phone charms.
The baubles -- part of Lacoste's four-year licensing deal with GL Bijoux Group -- will debut in September when the label unveils its Spring/Summer 2011 collection.
"This new license confirms our willingness to increase our share among women to accompany the apparel and leather goods development."
Consider us impressed, guys. Now, who's gonna be the lucky fella who gets to buy us this bling?
Speaking of fashion launches, check out Betty White's new clothing line.