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Mary J. Blige Breaks HSN Record With 'My Life'

by Dana Oliver (Subscribe to Dana Oliver's posts)
Posted Aug 3rd 2010 at 4:28PM  
6 Comments
Share
Mary J. Blige My Life Fragrance

Mary J. Blige is strikingly gorgeous in the ad for her debut fragrance, My Life, which is sold exclusively on HSN. Courtesy Photo

Mary J. Blige is used to topping the music charts as the "Queen of Hip-Hop Soul." But the singer broke ground in an unfamiliar territory over the weekend as she sold over 60,000 bottles of her debut fragrance, My Life in about 6 hours of air time-- making the perfume the most popular and fastest selling fragrance in the 24-hour shopping television network's history.

She took to Twitter to express her appreciation saying, "Fam!! We did it!!! We broke records with the My Life fragrance on HSN!!! and made history once again!!! 50K sold!!!"

The previous record holder was none other than Sean "Diddy" Combs who sold his Sean John fragrances for men and women on HSN back in December. But Blige outsold the flashy mogul in both sales and revenue, grossing an estimated $2.7 million.

As the first celebrity fragrance developed by Carol's Daughter, My Life is an eau de parfum inspired by the artist's life experiences that she melodically poured into her 1994 album of the same title. The sophisticated scent is a lyrical blend of fruit, floral and wood notes including gardenia petals, white freesia, tuberose, apricot blossom, sesame, and incense.

While the 39-year-old's first foray into the fragrance industry marked her success as an entrepreneur, My Life has a far greater purpose as $1 from each sale will benefit the Foundation for the Advancement of Women Now, an organization created by Blige and Steve Stoute, chairman and lead investor of Carol's Daughter, that provides programs that foster education, career development, strong self-esteem, and personal growth.

In other celebrity fragrance news, check out which singer will have you "purring" with her debut fragrance set to launch this fall.
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Filed under: Fragrance, Beauty, Celebrity, News, Celebrity Beauty
Tags: celebrity beauty, celebrity fragrance, Diddy, fragrance, Home Shopping Network, HSN, Mary J. Blige, My Life, perfume, Sean Combs
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READER COMMENTS

(6)Add A Comment

Frannie, 8-04-2010, 8:26PM

2 stars vote downvote upReport
Frannie

Looking forward to purchase M.J.Blige's perfume~Love her~

Reply »

lia, 8-04-2010, 9:31PM

Half a star vote downvote upReport
lia

HSN? lol love you Mary J but HSN? They sell tacky shyt.

Reply »

d, 8-04-2010, 10:49PM

2 stars vote downvote upReport
d

mary j when will you stop wearing all that fur? have a heart. you do know better so do better.

Reply »

A.D., 8-04-2010, 11:11PM

Half a star vote downvote upReport
A.D.

How many of those bottles were paid for with welfare money? The smell of cheap tattoo ink, bad wigs and the ghetto just doesn't appeal to me. Yeah, her voice is nice and all but I wouldn't pay to smell like her.

Reply »

Jami, 8-05-2010, 1:08AM

2 stars vote downvote upReport
Jami

AD
I hope your life isnt as yucky as your thoughts. Racism is OUT !
You are the kinda of scum that pushes Mary to be so strong..

Reply »

Marie, 8-05-2010, 1:17AM

2 stars vote downvote upReport
Marie

AD are you a sad judgmental individual who is full of hate and assumptions? I have good news for you. GOD LOVES YOU!!

Reply »

 
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