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Garnier's New Launches Cover Frizz, Wrinkles, Hair Color and Dandruff at Bargain Prices

by Grace Gold (Subscribe to Grace Gold's posts)
Posted Aug 13th 2010 at 12:00PM  
4 Comments
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Garnier Heat-Activated Perfect-It Cream. Courtesy photo

We get excited when drugstore bargain brands knock off luxury beauty trends.

So it was with intrigue that we perused Garnier's new goodies at their recent fall product launch event a top New York's Empire Hotel rooftop. The temps may have been steamy (it was blazing 95 degree day), but the prices were even hotter.

The Sleek & Shine Blow Dry Perfector instantly caught our attention. While it does not contain the same technology of one of the popular new – and expensive – Brazilian treatments currently flooding the market, it does play on the same eternal quest for frizz-free locks for a bargain buy of $11.99 a kit.

The two-part single use package includes a smoothing serum that should be left on damp hair for 20 minutes before rinsing. You then apply the Heat-Activated Perfect-It Cream throughout hair to seal in the deal as you blow dry or flat iron as you regularly would.

The purported claim? You'll enjoy faster, sleeker and frizz-resistant locks for up to seven shampoos as hair slowly returns to its pre-treated state.

Garnier says the magic is due to the cysteine protein that loosens the chemical bonds that cause frizz, as well as rice oil, which seals in weightless smoothness. The experts say the treatment works best on medium to thick hair.

Garnier Ultra-Lift products. Courtesy photo

For skin, Garnier is offering the pricy technology of retinol – which can often hit above $30 even in the drugstore market – in a full line of Ultra-Lift moisturizers, eye cream and wrinkle treatments that all retail for $14.99 a pop.

The skin savers are formulated add fortifying rice protein and firming argan extract to the pro-retinol, with SPF 15 protection in the day cream.

Colored hair types who are tired of dropping mucho cash at the salon now have the option of a full Garnier Fructis Color Shield regime to choose from, that offers safe cleansing and conditioning for $3.99 a bottle, as well as a Color Sealer Lightweight Leave-In for $5.99.

All of the products contain popular antioxidant acai berry for a brilliant shine, as well as grape seed oil and UV filters to protect and replenish locks.

Garnier Anti-Dandruff and Fortifying Shampoos. Courtesy photo

If flakes or an itchy, dry scalp have you down, Garnier is debuting an Anti-Dandruff line that removes the medicinal look of traditional white-and-blue bottles and instead replaces them with sleek silver packaging and a fresh scent.

Active ingredient zinc heals and keeps flakes at bay, and the line offers traditional shampoos as well as an Intense Clean shampoo made with scrub beads and a two-in-one that's perfect for the boys.

And if you're oily-skinned, yet in search of deep hydration that won't break you out, Garnier's new Moisture Rescue products are worth checking out.

The soothing tubes contain an oil-free formula that hydrates and treats with the antioxidant protection of grape water and apple water extract, as well as vitamin E.

There's a Refreshing Gel-Cream, Lightweight UV-Lotion and Fresh Cleansing Foam to choose from, all priced from $5.99 to $7.99.

While we're not sure what fall fashions we'll be picking up yet, one thing's for sure: a good part of our bathroom is going green.
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Filed under: Hair Care, Beauty, Hair, News, Skin & Body
Tags: conditioner, Garnier, Garnier Fructis, GarnierFructis, hair care, hair care products, HairCare, HairCareProducts, shampoo, skincare, skincare products, SkincareProducts
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READER COMMENTS

(4)Add A Comment

Jillian, 8-13-2010, 8:16PM

2 stars vote downvote upReport
Jillian

I actually picked up the Blow Dry Perfector kit this weekend, and it does work. I have chin length fine hair that is pin straight when all one length that I let air dry, but with the layers I have now, it tends to get this weird "hat head" looking bump in it, and I'm a total klutz with the hair dryer or flat iron. After I used the Blow Dry Perfector kit, I flat ironed my hair, then 3 days later, after I washed it, I used the blow dryer for about 2 minutes (without a brush), and it stayed straight! Can't say how it works for thick / curly hair, but it is definitely worth it if you have mostly straight hair that you don't want to tackle with a flat iron every day, aren't coordinated enough to use a brush and blow dryer at the same time, or want to reduce the amount of heat you use on your hair.

Reply »

nancy, 8-13-2010, 11:21PM

2 stars vote downvote upReport
nancy

Though I have liked the several Garnier hair products I've tried, I won't buy any of them a second time. All are very much overly-perfumed with the ubiquitous "fermented flower/cheap chablis" scent that is in way too many toiletries.

Reply »

Rita, 8-14-2010, 6:16AM

2 stars vote downvote upReport
Rita

Try using the new Avon Frizz Control Lotus Shield Anti-Frizz Treatment. It leaves your hair so soft, shiney & in control for 3 washings. They also have the shampoo & conditioner.

Reply »

fredt, 12-20-2011, 9:11PM

2 stars vote downvote upReport
fredt

I have really thick naturally wavy hair that I straighten and blow dry almost every day. The Shielo Antioxidant Leave in Protectant makes my hair feel really soft if I use it when i'm straightening my hair. This product also helps seal in my straight hair for the rest of the day and makes it manageable.

It also helps tame my frizz and seal the ends of my hair when i'm blow drying my hair to make it look shiny and healthy.

The price is usually around 15-20$ for this product but I got the 3-pack online which makes its so worth it. I've had this product for around a year and a half and am now just staring to run out so it's a good buy for a fair price! i would highly recommend!

Reply »

 
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