Jessica Simpson is embracing her curves and those of other women for fashion week. Photo: Getty Images

We recently told you about OneStopPlus's plus-size runway show. Now, Jessica Simpson has announced that she'll be using "real women" to model her clothing line, Contact Music reports.

"Jessica Simpson plans to unveil her latest collection for the media at New York Fashion Week in September, but there's a twist," a friend of the budding fashion mogul reportedly told Life & Style Magazine.

"Instead of using super-skinny models to showcase her designs, Jessica has decided to send her best friends -- real women in real sizes -- down the aisle."

We'd expect nothing less from Simpson, who recently shared her pro-curves stance with Lucky.

"We all obsess over looking like the perfect Barbie type, and that's not always what's beautiful," she told the shopping magazine.

"It's about making peace with yourself."

Way to put your money where your mouth is!

Meanwhile, one "America's Next Top Model" winner has gone nude to celebrate body image.