Anti-Aging Ice Cream on the Way?

by Jennifer Paull (Subscribe to Jennifer Paull's posts)
Posted Sep 21st 2010 at 6:30PM

Will ice cream soon be able to fight wrinkles? Photo: Getty Images

A technology research partnership announced on Sept. 16 may have a major impact on our future beauty and grocery shelves. Could we taste anti-aging ice cream by 2015?

Unilever, the vast global company behind many home, food, and personal care products, shook hands with Ampere Life Sciences, a new biotechnology group, sealing a five-year exclusive contract. Together, their research teams will pursue anti-aging product development, focusing on antioxidants.

Unilever's public statement noted that they hope to "build differentiated antioxidant-containing products spanning multiple product categories." Translation: they could reach beyond skin-care labels like Dove to Unilever's many food brands, from Ben & Jerry's to Barilla.

There has been a surge of interest in antioxidant-rich foods for both their health and anti-aging benefits. With this partnership, Unilever might concoct all sorts of beauty-boosting bites.

Imagine the potential for the product names! Wrinkle-free Raspberry Sorbet? Plumpcheek Peanut Butter? Defeat Crow's Feet Fettucine with Radiance Ragù?

In a few years' time, we may have to revise French film star Catherine Deneuve's famous beauty dictum, roughly translated as "After a certain age, you have to choose between your fanny or your face."

If Unilever succeeds in engineering food with serious anti-aging powers, that choice may be moot.

Click here for a roundup of top anti-aging products to try in the meantime.

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Filed under: Beauty, News, Skin & Body
Tags: anti-aging, antioxidant-rich foods, Antioxidant-richFoods, antioxidants, food, healthy beautiful you, HealthyBeautifulYou, Unilever

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READER COMMENTS

(14)Add A Comment

Shoefly, 9-22-2010, 9:48AM

Wow, get that research going... Chubby Hubby, move over!

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Iknewit, 9-23-2010, 11:24AM

Ice cream that fights aging. Mine already does that. It is called fat, it fills in all my wrinkles leaving me a fresh shine! Smooth skin and more bowel movements then I care for! OK Maybe not. But still what will companies come up with next? Why don't they just stick to free samples, that always works, get some here Http://www.savecreatively.com

lisa, 9-22-2010, 1:58PM

If everyone would stop making the aging process an UGLY process people could age gracefully oh yea and STOP SCREWING WITH MY FOOD!

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dickn2000b, 9-22-2010, 2:02PM

Who wants anti-aging ice cream? When my ice cream gets too old I just throw it out.

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Susan, 9-22-2010, 2:08PM

And what will the side effects be ? A foot growing out of you forehead ? Right now the only sure anti aging thing is death .

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Alan!, 9-22-2010, 2:14PM

I love Ice Cream but, I don't like aging.....I am a fan!!

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zackigeoktober, 9-22-2010, 2:27PM

...Or, we could all just drink green tea, which already has antioxidants and absolutely no calories (because you don't put sugar in green tea unless you're weird!) Plus, the same amount of cash you pay for a gallon of ice cream is many months' worth of good green tea. Not the lousy bagged stuff- but loose-leaf, high quality before-the-rains green tea.

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cardiacbuzz, 9-22-2010, 3:30PM

Wow!............instead of rubbing it on your skin, you rub it on your tongue..........COOL!

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Marshall, 9-22-2010, 7:02PM

Yes, go for it! I am all for a delicious ice cream that
has a compatible recipe that can turn our body clock aging
back between l0 and 30 years. Can this be remotely
possible??

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Roland Esquivel, 9-22-2010, 7:57PM

MOOT ? MOOT? J. Pauli, do you know what MOOT means ? Look it up, it means DEBATABLE!

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Roland Esquivel, 9-22-2010, 8:04PM

Denouves quote should read "between your fanny OR your face"!! Not "between your fanny AND your face!! Was this an erroneous translation ??

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Roland Esquivel, 9-22-2010, 8:08PM

Okay, okay!!It's Denueves !!

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leon, 9-22-2010, 10:00PM

Anti aging? Yeah right. I can only think of one way to stop aging and it is permanent too.

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Dr. Young, 10-03-2010, 1:12AM

Anti-Ageing Ice Cream s already here!

It has already been invented by Stuart Garret at Anti-Ageing Products, Inc.

The website for the companies DNA REPAIR CONCENTRATED ANTIOXIDANT Beauty Beverages is
www.anti-ageingwater.com

Reply »

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