The homepage for Lucky and Refinery29's new site. Photo: Courtesy of Lucky.


Online sample sale fiends listen up! The shopping specialists at Lucky and the indie fashion experts at Refinery29 are teaming up to deliver daily deals on some of the hottest under-the-radar labels out there.

Beginning today, the online flash sales site boutiques.refinery29.com will offer daily discounts from 25 cult-followed New York boutiques including In God We Trust, Kiki de Montparnasse, Steven Alan, TenOverSix, What Goes Around Comes Around and Wren.

Sponsored by American Express, the temporary site (up through November 7), will showcase items available online for the first time ever, thanks to the fact that many of the participating designers don't have their own e-commerce destinations.

"We're thrilled to further extend our support of local NYC designers and retailers and to continue to bring original content and exceptional offers to our viewers," Justin Stefano, co-founder of Refinery29.com, said in a statement.

While shoppers coast to coast can indulge in the new site, New Yorkers can also experience the highly coveted merchandise in person at a one-night event this evening from 6-9pm in the West Village. For more info, head over to boutiques.refinery29.com (where you can also score a couple of coupons)!

In related news: read up on StyleList's tips to manage your online sample sale addiction.