Barneys New York Holiday windows food

Barneys New York goes culinary couture for the holidays. Photos: Magnus Unnar, Barneys New York

It's a recipe for madness.

Barneys New York creative director Simon Doonan has chosen to go on a culinary journey for the retailer's famed holiday window display. Titled "Have a Foodie Holiday," the windows will feature the "rock stars" of the food world.

One window will highlight the Bad Boys of Food -- Bobby Flay, Emeril Lagasse, and Mario Batali. The Gals of Food will include reigning female chefs Anne Burrell, Paula Deen, Ina Garten, Cat Cora, Sandra Lee, Donatella Arpaia, and Anita Lo. There will also be a Trailblazers window, honoring the creative types stewing together in a giant copper saucepan.

"We feel like the foodie icons are stealing the limelight from the regular red-carpet celebs," Doonan, who is more of an organic foodie, told WWD.

"At Barneys our customers are not really interested in what Kim Kardashian is up to. They are much more interested in Mario Batali and Anthony Bourdain. Food is just as much a part of their landscape as fashion."

The Food Network/Cooking Channel and Illycaffe are partnering with Barneys to reach a broader audience, with the network and its website featuring a time-elapsed version of Doonan designing a holiday window.

Barneys New York Holiday windows food

Foodie fashion. We'd like to get out claws on that bag. Photo: Magnus Unnar, Barneys New York

The windows will be unveiled Nov. 16 at a book party for Lee Brian Schrager's new book, "The Food Network South Beach Wine & Food Festival Cookbook: Recipes and Behind-the-Scenes Stories from America's Hottest Chefs."

This is not the first time food and fashion have made great partners -- check out who did it first.