The look book, which has a scheduled unveiling on Shopbop.com this Sunday, showcases five iconic fashion paradigms including Boho Bombshell, A Nod to Mod, Classics Never Die, Angelic Boudoir and Black is the New Black. Sephora worked their glamorous magic to whip up corresponding sub-palettes that pair flawlessly with the fashions.
When you're feeling, say, particularly mod on any given day, simply lift the correlating sub-palette out of the main tray and click it into the compact for touch ups while you're on the go.
Each sub-palette contains 10 eye shadows, two lip colors and a blush, making the Color Play 5-in-1 a steal at $30.
"What is a fashion look without the coordinating beauty?" Catherine Gore, director of merchandising for Sephora Collection, asks WWD. "By partnering with Shopbop, it allows women to complete these statement fashion looks with the perfect accessory: a high-quality, multipurpose palette."
The limited-edition Color Play 5-in-1 will debut in Sephora stores and online at Sephora.com this Sunday, and will be made available on Shopbop.com on the following Wednesday.
Sounds like these two beautiful forces play very nicely together.
The two stylish companies will celebrate the launch with a sweepstakes set to dole out the opportunity to win a year's supply of makeup from Sephora and a $2500 shopping spree with Shopbop.
Sephora is also teaming up with Hello Kitty for an exclusive beauty collection. Check out the preview of their line with the dainty dynamo.