But now, Bündchen's camp claims the incident was based on a false translation of what the supermodel actually said.
Bündchen's publicist contacted StyleList to clarify the comments, saying that Bündchen wouldn't advise anyone to skip out on his or her UV protection.
"Gisele would never say not to use sunscreen because she has had family members who have had skin cancer. She simply stated that her all-natural skin-care line does not have SPF because there is not an all natural SPF available," publicist Amber Clapp told StyleList.
"When using sunscreens, she selects ones that are free of parabens, oxybenzone, PABA and retinyl palmitate," added Clapp.
That likely leaves sunscreens with physical-barrier active ingredients like zinc and titanium dioxide, which are also safer ingredients for those with sensitive skin.
We're glad to hear the Brazilian-born beauty takes the safety of her skin seriously, as she has no doubt logged more hours in the sun on magazine and catalog covers than we have on the beach our entire lifetime.
And for the latest 411 on emerging sunscreen technology, check out our roundup.