Coach has joined forces with Net-a-Porter to bring back a handful of it's iconic '70s handbags, to be sold exclusively through the web retailer.
The collection--called "Coach Classics"--are culled from the brand's 1970's archives, the era when the legendary American sportswear designer Bonnie Cashin was with the label. The 5 utilitarian styles include a bucket bag, a duffel, a hobo, a menswear briefcase style and a small shoulder purse. Each piece is cut from the thick, unfinished cowhide that Coach was known for at the time, and features simple turn-lock hardware.
With the '70s trend continuing on into the fall, the timing of the re-issue seems prudent. Holli Rogers, Net-a-Porter's buying director, told WWD, "While they complement the current trend in fashion of a wide-leg denim jean paired with a great stack-heeled sandal, these bags are so versatile, they will look smart with practically any daytime look."
The collaboration also comes at a time when retailers, bloggers and consumers alike are clambering for classic styling and heritage brands. Big retailers like J.Crew have been joining forces with old-school American and European labels such as Minnetonka, Belstaff and Timex to offer customers heritage product, sometimes with modern tweaks. Similarly, the popular blog A Continuous Lean features an "American list," a guide to heritage brands made in the USA.
In conjunction with this quest for classic, utilitarian Americana, retro Coach bags--the original pieces that are now being re-made by the label--have become a hot commodity at flea markets and vintage shops within the past few years, snatched up by in-the-know style setters and accessories designers searching for inspiration pieces. Now those bags will be available to everyone, new.
The Classics collection will range from in price from $300 to $500 and will be available starting June 15 but you can preregister for the sale as of today on Net-a-Porter.