Courtesy of Target

Target has released the first images of its collaboration with Missoni in an unconventional way. No, not with a party or a press release, with a real blogging doll (joints, hinges and all) named "Marina"! To celebrate her debut, the company created a lengthy post on a tumblr account entitled "All The Way Up Here" which we hope will be continuously updated. While we love the brightly colored garments, we are especially excited for the Missoni for Target bike. Wouldn't that just be perfect for getting around during fashion week?

*Editor's note: the collection will be available on Target.com on September 15.