by Karen Robinovitz Fri, Feb 19th 2010
After two years of hoping, praying, worrying, stressing, spending, freaking, praying, dreaming, wondering, crying, begging, visualizing, and busting my bum to get Purple Lab off the ground, I launched on HSN!
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by Karen Robinovitz Fri, Feb 5th 2010
Friday, January 29, 2010, Purple Lab made history. We broke the Guinness world record for the largest speed dating event (the record was 250 people, total). The whole premise for the event was to celebrate the launch of Luvah, our new double-plumping, aphrodesiac infused lip product, created as a nod to my journey of 150 dates to find my husband.
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by Karen Robinovitz Tue, Jan 19th 2010
Don't tell me one of your resolutions is not to find a "luvah" (said like
Will Ferrell) in the new year (if you're single, of course, as I am not a proponent of cheating). Purple Lab is here to help.
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by Karen Robinovitz Tue, Jan 5th 2010
Purple Lab recently realized a huge dream: Going on HSN. It was our ultimate goal from Day 1. It was why we went broke, why we took every risk, why we tuned out the naysayers, and why we keep on keepin' on.
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by Karen Robinovitz Mon, Dec 14th 2009
The best part of makeup - the colors. And a beauty addict hasn't lived until she's been in a lab, watching how colors are mixed and made. It's way more than red and blue make green.
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by Karen Robinovitz Fri, Nov 20th 2009
In the new year, there will be a new shade of Huge Lips Skinny Hips, a brownish-berry with slightly pink undertones called Goji Berry Smoothie. The shade perfectly matches the exotic superfruit, which I mix in a smoothie with coconut water every morning. It also comes with my secret family recipe, which, I guess, will no longer be a secret once it's out.
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by Karen Robinovitz Thu, Oct 29th 2009
being able to say a celebrity has or uses your product is the best implicit endorsement there is. Plus, it's a quick means to instant press. Hence, celebrity gifting. There are a few ways to get your products in the right hands.
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by Karen Robinovitz Wed, Oct 21st 2009
Get modeling tips from Drew Linehan, former America's Next Top Model guest judge and founder of Trew Productions, a model booking agency in New York City.
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