Charlotte Ronson has long been known for a sort of effortless, laid-back kind of cool, and the same applies to her girly meets downtown clothing lines. Now all of that has been translated to beauty, as the designer is set to launch her first hair and makeup collection exclusively with Sephora this September. The small, edited line -- inspired by family and friends -- includes six items: A beachy salt spray named 'Ann' (after Ronson's gorgeously wavy-haired mother) and a sheer, nude lip gloss called 'Samantha' (for her DJ sister). Then there's 'Nicole,' a shimmery, earth tone-hued eyeshadow palette (dedicated to close friend Nicole Richie) and 'Rashida' (as in Jones), a subtle finishing powder aimed to recreate her other pal's no-makeup makeup look. The collection also includes a liquid bronzer and blush trio.

While the line wont be able available until September 15th, you can preview everything on sephora.com right now.

In our series FaceTime, a beauty street style column, we find inspiring girls we see around New York City and dissect their look.

The details:

1. NARS Eyeliner in Black Moon, $21, sephora.com

2. Lancome Sensational Effects Eyeshadow in Click, $18, lancome-usa.com

3. MAC Lipstick in Lady Danger, $14.50, maccosmetics.com

4. Olay Complete All Day UV Moisturizer SPF15, $11, drugstore.com

5. Illamasqua Blush in Hussy, $24, sephora.com

6. Diorshow Backstage Mascara, $24.50, dior.com

This fall, overly-exaggerated, almost doll-like lashes were all over the runways -- paired with everything from clean, bare skin at Miu Miu to dramatic red lips at Gucci. Subtle they are not, but that's the appeal.

There's three fantastic options for getting Penelope Tree-esque lashes. If you want a super winged-out effect, apply a few coats of Fairy Drops Scandal Queen Mascara to upper and lower lashes, pulling diagonally away from the eye. The curvy brush shape ensures each lash is wrapped with the water-resistant formula -- plus you can skip the lash curler. Dolce and Gabbana Secret Eyes Mascara is ultra-lengthening and defining -- and perfect for getting the hard-to-reach inner corner lashes. For major volume, Maybelline's Great Lash is still a classic, but now available in a limited edition Tracy Reese-designed tube. Start by wiggling the brush at the lash line to create super-thick, super-dramatic lashes.

Where to buy:

Fairy Drops Scandal Queen Mascara, $24, sephora.com

Dolce & Gabbana Secret Eyes Mascara, $29, saks.com

Maybelline Great Lash Limited Edition Tracy Reese Mascara, $7, drugstores

This summer, Australian bodycare line Aesop has landed stateside, setting up shop in Grand Central Terminal -- with three brick and mortar stores to open later this year. In honor of the new Graybar Passage kiosk, the line has collaborated with the contemporary art institution Dia to create a one-of-a-kind travel set available only at this location -- with all profits from the sale of the kit to be donated back to the organization. And in even better news: With every Jet Set kit purchased from its Grand Central location, you'll score two tickets to Dia: Beacon in upstate New York. It's a win-win, really, especially considering all the awesome products this kit contains.

The set -- perfect for summer weekends -- is packed with Aesop classics: Their Gentle Scalp Cleansing Shampoo, Revitalising Hair Sealing Conditioner, Geranium Leaf Body Cleanser and Rind Aromatique Body Balm. The TSA-friendly bottles, with their old-timey apothecary labels, are packed into a small recyclable cardboard box.

The promotion will be effective until they sell out. And the last time we checked they had about 200 tickets still up for grabs. Once you've picked up the kit (and your tickets), you might as well hop a train north to Beacon -- since they depart from Grand Central!

Aesop Dia: Beacon Jet Set Kit, $35, aesop.com

The disheveled glamour of Tippi Hedren in Alfred Hitchcock's film The Birds is sort of undeniable. Even in the throes of widespread, unexplainable avian chaos, Hedren manages to look ladylike--if not a little tousled. But all for the better. This 1963 movie, based on a 1952 novella, depicts a series of violent, quasi-apocolyptic bird attacks on a small Californian town -- mostly targeted towards Hedren's character, Melanie Daniels.

This week we're channeling the slightly bedraggled-yet-elegant heroine of this eery, classic horror film, which reminds us of the coiffed beehives at Bottega Veneta this fall and the appealingly-undone hair at Proenza Schouler this past spring.

Click here to learn more about Alfred Hitchcock's The Birds

where to buy:

Davines No. 12 Cement Powder, $34, davines.com

Mason Pearson Tail Comb, $20, bigelowchemists.com

Lulu Organics Hair Powder, $30, luluorganics.com