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In honor of the July 29 return of

Jersey Shore Street Style - In Honor of Season 2

by Becca Pollack Wed, Jul 28th 2010

While one woman described Shore style as "unique and couture," another said it was "mostly guido with booty shorts and revealing tops." Hmm... seems we've got ourselves a situation. Read More »

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We think doing your part to help the environment is super stylish, so it's no wonder that we're in love with the work of today's featured indie designer, Alanna of Poutfits. She utilizes recycled materials often in her work, transforming these ...

Poutfits Recycled Clothing and Accessories

by Mallory Whitfield Thu, Mar 12th 2009

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We recently caught up with Liz, the designer behind popomomo, an eco-friendly clothing line based in Los Angeles. This green line of tops and dresses gets its name from post-postmodernism, and it features fun, versatile pieces made from ...

Popomomo Eco-Friendly Fashion

by Mallory Whitfield Mon, Jan 5th 2009

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Lauren Conrad, Christina Aguilera, and Amanda Bynes are united in their love the soft, sexy, slinky styles of the TT Collection. ...

TT Collection of Jersey Essentials

by Cat Lincoln Mon, Dec 29th 2008

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I'm so hopelessly in love with this dress by Isadora Clothing. It's called the Chameleon Dress II, and it's one of the most amazingly versatile pieces of clothing I've ever seen. It can be worn in a variety of different ways, including with sleeves ...

Dress of the Day: Chameleon Dress II

by Mallory Whitfield Thu, Feb 28th 2008

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The stretch jersey boat neck dress from Signette might not be completely appropriate for late January with its short flippy little kimono sleeves. However, with its vintage-inspired styling, the dress would be perfectly fine under a swingy cape or a ...

Dress of the Day: Signette Jersey Boat Neck Dress

by Sarah J. Gim Fri, Jan 25th 2008

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I'm really intrigued by the bold, graphic prints of CUT-IT-OUT, a collection of jersey clothing and accessories created by Russian-born designer Yelena Konovalova. Yelena grew up studying art in St. Petersburg before moving to New York to immerse ...

CUT-IT-OUT Jersey Collection by Yelena Konovalova

by Mallory Whitfield Sun, Jan 20th 2008

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Lauren told us last week that one of the trends for 2008 will be

Dress of the Day: Beau Soleil Beau Wrap Dress

by Sarah J. Gim Wed, Jan 2nd 2008

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