Latest In PurpleLab

Choose My HSN On-Air Wardrobe...and Win!

What I'll wear on HSN is always the most stressful part of going on air for me, and I need your help! Vote for the outfit you want me to wear on-air, and you could win a glamorous lip gloss. Read More »

Purple Lab Crashes the DVF Sample Sale - Beauty BLab

I sent the Purple Lab girls on a mission last week: crash Diane von Furstenberg's New York City sample sale for some street team marketing. Dressed in our Purple Lab tees, dark denim and ballet flats, we were armed with 100 samples of Huge Lips Skinny Hips in No Panty Lines (clear lipgloss) and VIP cards to shop on our site. Read More »

A Look Book for a Beauty Brand? Yes, It's Possible!

Every season, fashion designers have a look book, curated to perfection, to showcase their collection to prospective buyers and clients. It's not something beauty brands would typically do, but being that I'm such a fashion girl at heart, I was a little jealous! I wanted one! So we decided to launch our very own. Read More »

Crashing the 'Sex and the City 2' Premiere, One Lipstick at a Time

Confession: I went to the Sex & the City Premiere two years ago.The line was four city blocks long, so I gave my tickets to tourists and got sushi instead. Monday's premiere of the sequel, perhaps the most anticipated film of the year, however, was a different story. Read More »

HSN Expert Lynne Ronon Shares Tips for Smarter Home Shopping

Are you a fan of home shopping, but feel like you always miss the best deals? Or maybe you're interested in getting your own brand on TV, but don't know where to start? Purple Lab founder Karen Robinovitz wondered the same things before launching her beauty brand on HSN this past February. And now she's sat down with an HSN pro for all the answers. Read More »

How to Get 'A Single Man' Eye - Beauty Blab

If you read my last post, you know I'm obsessed with Tom Ford's film, A Single Man. If you haven't seen it, RUN! Do not walk to the theater! It must been viewed on the silver screen. Here, I recreate the 60s era makeup in a video. Read More »

How to Get Tom Ford-Worthy Smoky Eyes - Beauty BLab

Inspired by the 60s look of A Single Man, Tom Ford's new-ish film (swooned over that cinematic stunningness), I turned a boring black line into iconic eye drama. Read More »

Insider Scoop from the World of HSN - Beauty BLab

Purple Lab founder Karen Robinovitz gives us the scoop on her second session on HSN. What went right, and what didn't! Read More »
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